| Serial Number | 87861863 |
| Word Mark | TRUE REWARDS |
| Filing Date | Tuesday, April 3, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, November 7, 2025 |
| Registration Number | 5735176 |
| Registration Date | Tuesday, April 23, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 11, 2018 |
| Description of Mark | The mark consists of the stylized letters "TRUE", with the letters "TRU" in light blue, and with the letter "E" represented by three horizontal lines, one yellow line, one light orange line and one orange line, all above the light blue word "REWARDS". |
| NOT AVAILABLE | "REWARDS" |
| Indication of Colors claimed | The color(s) light blue, yellow, light orange and orange is/are claimed as a feature of the mark. |
| Goods and Services | Hotel and restaurant services featuring a frequent guest reward program with added features which allows participants to earn free or discounted lodging, meals and other hospitality-related benefits |
| Pseudo Mark | TRU REWARDS |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 7, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | Friday, February 1, 2019 |
| First Use In Commerce Date | Friday, February 1, 2019 |
| Party Name | Golden Gaming, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Las Vegas, NV 89118 |
| Party Name | Golden Gaming, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Las Vegas, NV 89118 |
| Party Name | Golden Gaming, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Las Vegas, NV 89118 |
| Event Date | Event Description |
| Friday, April 6, 2018 | NEW APPLICATION ENTERED |
| Wednesday, April 11, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, April 12, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, July 10, 2018 | ASSIGNED TO EXAMINER |
| Wednesday, July 11, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, July 11, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, July 11, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, July 11, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Monday, July 16, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, August 2, 2018 | ASSIGNED TO LIE |
| Wednesday, August 22, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 11, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 11, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, October 4, 2018 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, October 4, 2018 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, November 6, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, February 15, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, March 9, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, February 15, 2019 | USE AMENDMENT FILED |
| Saturday, March 9, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, March 20, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, March 21, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, April 23, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 23, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, November 7, 2025 | CANCELLED SEC. 8 (6-YR) |