TRUE OPTIMISM Trademark

Trademark Overview


On Friday, January 17, 2025, a trademark application was filed for TRUE OPTIMISM with the United States Patent and Trademark Office. The USPTO has given the TRUE OPTIMISM trademark a serial number of 99006198. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 24, 2025. This trademark is owned by Mary Kay Inc.. The TRUE OPTIMISM trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Cosmetics; Fragrances for personal use; Non-medicated skin care preparations; Non-medicated toiletry preparations
true optimism

General Information


Serial Number99006198
Word MarkTRUE OPTIMISM
Filing DateFriday, January 17, 2025
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, June 24, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 24, 2025

Trademark Statements


Goods and ServicesCosmetics; Fragrances for personal use; Non-medicated skin care preparations; Non-medicated toiletry preparations

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateFriday, January 17, 2025
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameMary Kay Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressAddison, TX 75001

Party NameMary Kay Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAddison, TX 75001

Trademark Events


Event DateEvent Description
Saturday, January 18, 2025NEW APPLICATION ENTERED
Saturday, January 18, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, May 14, 2025ASSIGNED TO EXAMINER
Tuesday, May 20, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 18, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 24, 2025PUBLISHED FOR OPPOSITION
Tuesday, June 24, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED