
| Serial Number | 98550485 |
| Word Mark | TRUE FLORIDIAN |
| Filing Date | Tuesday, May 14, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 23, 2025 |
| Registration Number | 7962477 |
| Registration Date | Tuesday, September 23, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 31, 2024 |
| Description of Mark | The mark consists of an image of the State of Florida, with the word "TRUE" in all capitalized letters running through the central portion of the image, such that the letters "TR" fall under the panhandle of the state, the letter "U" is embedded within the central portion of the state in a different color, and the letter "E" is placed outside of the State to the right of the image, as well as the additional wording "FLORIDIAN" in a smaller all capitalized font placed under the letters "TR". |
| Goods and Services | Beach bags; Tote bags |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | the design of the state of Florida and "FLORIDIAN" |
| Goods and Services | Insulated containers for beverage cans for domestic use; Insulated containers for beverage cans, for domestic use; Insulating sleeve holder for beverage cups; Insulating sleeve holders for beverage cans |
| Goods and Services | Pillows |
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. |
| US Class Codes | 001, 002, 003, 022, 041 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 14, 2024 |
| Primary Code | 018 |
| First Use Anywhere Date | Thursday, April 24, 2025 |
| First Use In Commerce Date | Thursday, April 24, 2025 |
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 14, 2024 |
| Primary Code | 020 |
| First Use Anywhere Date | Tuesday, July 1, 2025 |
| First Use In Commerce Date | Tuesday, July 1, 2025 |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 14, 2024 |
| Primary Code | 021 |
| First Use Anywhere Date | Saturday, May 24, 2025 |
| First Use In Commerce Date | Saturday, May 24, 2025 |
| Party Name | LOOK FOR THE GOOD, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Delray Beach, FL 33483 |
| Party Name | LOOK FOR THE GOOD, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Delray Beach, FL 33483 |
| Party Name | LOOK FOR THE GOOD, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Delray Beach, FL 33483 |
| Event Date | Event Description |
| Sunday, November 17, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, May 14, 2024 | NEW APPLICATION ENTERED |
| Sunday, November 17, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, November 27, 2024 | NON-FINAL ACTION WRITTEN |
| Wednesday, November 27, 2024 | ASSIGNED TO EXAMINER |
| Wednesday, November 27, 2024 | NON-FINAL ACTION E-MAILED |
| Wednesday, November 27, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, December 6, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, December 6, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, December 6, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, December 6, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Friday, December 6, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, December 31, 2024 | PUBLISHED FOR OPPOSITION |
| Wednesday, December 25, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 31, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 29, 2025 | USE AMENDMENT FILED |
| Tuesday, July 29, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, February 25, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, April 10, 2025 | DIVISIONAL REQUEST RECEIVED |
| Thursday, April 10, 2025 | TEAS REQUEST TO DIVIDE RECEIVED |
| Thursday, April 10, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, July 3, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, July 15, 2025 | DIVISIONAL PROCESSING COMPLETE |
| Wednesday, August 6, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, August 6, 2025 | SU - NON-FINAL ACTION - WRITTEN |
| Wednesday, August 20, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, August 28, 2025 | ASSIGNED TO LIE |
| Friday, August 29, 2025 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, September 3, 2025 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, September 23, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 23, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Thursday, August 28, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 5, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, August 6, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, August 28, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |