Trademark Overview
On Friday, May 8, 2026, a trademark application was filed for TRUE with the United States Patent and Trademark Office. The USPTO has given the TRUE trademark a serial number of 99811667. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, May 8, 2026. This trademark is owned by True Protein Pty Ltd. The TRUE trademark is filed in the Pharmaceutical Products and Light Beverage Products categories with the following description:
Carbonated non-alcoholic drinks; Beauty beverages, namely, fruit juices and energy drinks containing nutritional supplements; Mineral waters; Sports and energy drinks; Protein-enriched sports drinks; Sports drinks containing electrolytes; Preparations for making sports drinks; Water beverages; Protein-enriched water beverages
Food supplements; Protein supplements; Dietary supplements; Nutritional supplements; Protein supplements formed and packaged as bars; Liquid nutritional supplement; Liquid protein supplements; Liquid herbal supplements; Liquid vitamin supplements; Dietary supplements in the form of canned drinks; Dietary supplemental drinks in the nature of vitamin and mineral beverages; Dietary supplement beverage for athletic performance, physical endurance and muscle strength; Beverages containing creatine for use as a nutritional supplement