| Serial Number | 98788722 |
| Word Mark | TRUCHOICE |
| Filing Date | Monday, October 7, 2024 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Thursday, May 29, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Educational services, namely, providing online, non-downloadable webinars, publications in the nature of articles, online video journals in the nature of vlogs, and videos in the field of insurance and annuities; Education services, namely, workshops, seminars, conferences, coaching, training, and classes in the field of insurance and annuities |
| Pseudo Mark | TRU CHOICE |
| Goods and Services | Providing sales lead and referral services in the fields of insurance and annuities |
| Goods and Services | Providing an online, non-downloadable computer software platform for managing, operating, and developing insurance agency business; Software as a Service (SAAS) services featuring software for managing, operating, and developing insurance agency business |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 7, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 7, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 7, 2024 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | TruChoice Financial Group, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Minneapolis, MN 55426 |
| Event Date | Event Description |
| Monday, April 7, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, April 7, 2025 | PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED |
| Monday, April 7, 2025 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Monday, October 7, 2024 | NEW APPLICATION ENTERED |
| Wednesday, April 9, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, April 10, 2025 | ASSIGNED TO EXAMINER |
| Friday, April 11, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 28, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, May 28, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, May 28, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, May 29, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, April 11, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, April 11, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |