| Serial Number | 99327823 |
| Word Mark | TRU TREASURES |
| Filing Date | Friday, August 8, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Tuesday, December 23, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | On-line retail department store services; On-line retail store services featuring body and hair care products and jewelry |
| Indication of Colors claimed | The color(s) gold (#E9B362), dark red (#8E2427), dark blue (#283056) is/are claimed as a feature of the mark. |
| Goods and Services | Non-medicated beard care preparations, namely, creams, lotions, oils; Perfume; Body butter; Hair care preparations |
| Pseudo Mark | TRUE TREASURES |
| Description of Mark | The mark consists of the TRU TREASURES word mark in a slightly downward curved banner below a stylized diamond framed in a geometric shape. |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 8, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Thursday, August 31, 2023 |
| First Use In Commerce Date | Thursday, August 31, 2023 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 8, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, August 31, 2023 |
| First Use In Commerce Date | Thursday, August 31, 2023 |
| Party Name | Tru Treasures LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | West Peoria, IL 61604 |
| Event Date | Event Description |
| Friday, August 8, 2025 | NEW APPLICATION ENTERED |
| Friday, August 8, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, December 19, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, December 19, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, December 22, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, December 23, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 23, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, December 23, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |