TRU BELLO Trademark

Trademark Overview


On Wednesday, January 3, 2018, a trademark application was filed for TRU BELLO with the United States Patent and Trademark Office. The USPTO has given the TRU BELLO trademark a serial number of 87741528. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, May 2, 2025. This trademark is owned by JEXKO Corp.. The TRU BELLO trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Cosmetic bath salts; Cosmetic creams; Cosmetic creams for skin care; Cosmetic facial blotting papers; Cosmetic hand creams; Cosmetic masks; Cosmetic milks; Cosmetic nourishing creams; Cosmetic oils; Cosmetic oils for the epidermis; Cosmetic pencils; Cosmetic preparations; Cosmetic preparations for bath and shower; Cosmetic preparations for body care; Cosmetic preparations for skin care; Cosmetic preparations for the hair and scalp; Cosmetic preparations, namely, firming creams; Cosmetic preparations, namely, firming lotions; Cosmetic rouges; Cosmetic skin fresheners; Cosmetic soaps; Cosmetic suntan lotions; Cosmetics; Cosmetics and make-up; Cosmetics for children; Cosmetics in general, including perfumes; Cosmetics in the form of milks, lotions and emulsions; Cosmetics sold as an integral component of non-medicated skincare preparations; Cosmetics, namely, compacts; Cosmetics, namely, lip primer; After-sun gels; Aloe vera gel for cosmetic purposes; Aloe vera preparations for cosmetic p...
tru bello

General Information


Serial Number87741528
Word MarkTRU BELLO
Filing DateWednesday, January 3, 2018
Status710 - CANCELLED - SECTION 8
Status DateFriday, May 2, 2025
Registration Number5588076
Registration DateTuesday, October 16, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 22, 2018

Trademark Statements


Goods and ServicesCosmetic bath salts; Cosmetic creams; Cosmetic creams for skin care; Cosmetic facial blotting papers; Cosmetic hand creams; Cosmetic masks; Cosmetic milks; Cosmetic nourishing creams; Cosmetic oils; Cosmetic oils for the epidermis; Cosmetic pencils; Cosmetic preparations; Cosmetic preparations for bath and shower; Cosmetic preparations for body care; Cosmetic preparations for skin care; Cosmetic preparations for the hair and scalp; Cosmetic preparations, namely, firming creams; Cosmetic preparations, namely, firming lotions; Cosmetic rouges; Cosmetic skin fresheners; Cosmetic soaps; Cosmetic suntan lotions; Cosmetics; Cosmetics and make-up; Cosmetics for children; Cosmetics in general, including perfumes; Cosmetics in the form of milks, lotions and emulsions; Cosmetics sold as an integral component of non-medicated skincare preparations; Cosmetics, namely, compacts; Cosmetics, namely, lip primer; After-sun gels; Aloe vera gel for cosmetic purposes; Aloe vera preparations for cosmetic purposes; Anti-aging moisturizers used as cosmetics; Bath melts; Bath oils for cosmetic purposes; Bath powder; Body and beauty care cosmetics; Cleansing creams; Cleansing milk for cosmetic purposes; Colognes, perfumes and cosmetics; Cotton sticks for cosmetic purposes; Cotton swabs for cosmetic purposes; Eye compresses for cosmetic purposes; Eyebrow cosmetics; Face creams for cosmetic use; Gels for cosmetic purposes; Glitter for cosmetic purposes; Impregnated cleaning pads impregnated with cosmetics; Lip stains; Lip stains for cosmetic purposes; Lotions for cosmetic purposes; Mask pack for cosmetic purposes; Nail cosmetics; Nail paint; Nail primer; Nail varnish for cosmetic purposes; Non-medicated cosmetics; Pencils for cosmetic purposes; Pore tightening mask packs used as cosmetics; Pre-moistened cosmetic towelettes; Pre-moistened cosmetic wipes; Skin conditioning creams for cosmetic purposes; Skin fresheners; Skin moisturizers used as cosmetics; Solid powder for compacts; Tissues impregnated with cosmetic lotions; Wrinkle-minimizing cosmetic preparations for topical facial use; face and skin moisturizers
Translation of Words in MarkThe English translation of "bello" in the mark is "beautiful".

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, May 2, 2025
Primary Code003
First Use Anywhere DateSaturday, March 3, 2018
First Use In Commerce DateSaturday, March 3, 2018

Trademark Owner History


Party NameJEXKO Corp.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressStafford, VA 22554

Party NameJEXKO Corp.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressStafford, VA 22554

Party NameJEXKO Corp.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressStafford, VA 22554

Trademark Events


Event DateEvent Description
Wednesday, July 25, 2018USE AMENDMENT FILED
Wednesday, August 22, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Saturday, January 6, 2018NEW APPLICATION ENTERED
Wednesday, January 17, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, April 12, 2018ASSIGNED TO EXAMINER
Thursday, April 19, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 2, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 22, 2018PUBLISHED FOR OPPOSITION
Tuesday, May 22, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 17, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, July 25, 2018TEAS STATEMENT OF USE RECEIVED
Tuesday, October 16, 2018REGISTERED-PRINCIPAL REGISTER
Wednesday, August 22, 2018STATEMENT OF USE PROCESSING COMPLETE
Friday, September 7, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, September 8, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, July 30, 2019CANCELLATION INSTITUTED NO. 999999
Monday, October 16, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, May 2, 2025CANCELLED SEC. 8 (6-YR)
Wednesday, September 18, 2019CANCELLATION DENIED NO. 999999
Wednesday, September 18, 2019CANCELLATION TERMINATED NO. 999999
Wednesday, September 18, 2019TTAB RELEASE CASE TO TRADEMARKS