TRU Trademark

Trademark Overview


On Wednesday, July 3, 2013, a trademark application was filed for TRU with the United States Patent and Trademark Office. The USPTO has given the TRU trademark a serial number of 86001980. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, January 10, 2025. This trademark is owned by McClatchy Management Services, Inc.. The TRU trademark is filed in the Advertising, Business and Retail Services category with the following description:

Providing marketing research, analysis, and consulting services, namely, real-time tracking, measuring, and reporting of online, offline, and mobile marketing activities for third parties
tru

General Information


Serial Number86001980
Word MarkTRU
Filing DateWednesday, July 3, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, January 10, 2025
Registration Number4554727
Registration DateTuesday, June 24, 2014
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 8, 2014

Trademark Statements


Description of MarkThe mark consists of the word "TRU" with a straight line with circles at each end above the letter "U". The color orange appears in the entire mark; the color white appears as background only and is not part of the mark.
Pseudo MarkTRUE
Indication of Colors claimedThe color(s) orange is/are claimed as a feature of the mark.
Goods and ServicesProviding marketing research, analysis, and consulting services, namely, real-time tracking, measuring, and reporting of online, offline, and mobile marketing activities for third parties

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, January 10, 2025
Primary Code035
First Use Anywhere DateSaturday, October 10, 2009
First Use In Commerce DateSaturday, October 10, 2009

Trademark Owner History


Party NameSIJ, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressSACRAMENTO, CA 95816

Party NameMcClatchy Management Services, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSacramento, CA 95816

Party NameMcClatchy Management Services, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSacramento, CA 95816

Party NameMcClatchy Management Services, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSacramento, CA 95816

Trademark Events


Event DateEvent Description
Tuesday, July 16, 2013NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, October 16, 2013ASSIGNED TO EXAMINER
Saturday, July 6, 2013NEW APPLICATION ENTERED
Monday, July 15, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, January 2, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, February 10, 2014WITHDRAWN FROM PUB - OG REVIEW QUERY
Thursday, October 17, 2013NON-FINAL ACTION WRITTEN
Thursday, October 17, 2013NON-FINAL ACTION E-MAILED
Thursday, October 17, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, December 27, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, December 27, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, December 28, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, January 25, 2014ASSIGNED TO LIE
Tuesday, January 28, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, March 19, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, April 8, 2014PUBLISHED FOR OPPOSITION
Tuesday, April 8, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 24, 2014REGISTERED-PRINCIPAL REGISTER
Wednesday, July 25, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, February 25, 2014PREVIOUS ALLOWANCE COUNT WITHDRAWN
Wednesday, February 26, 2014EXAMINERS AMENDMENT -WRITTEN
Wednesday, February 26, 2014EXAMINERS AMENDMENT E-MAILED
Wednesday, February 26, 2014NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, February 26, 2014EXAMINER'S AMENDMENT ENTERED
Wednesday, February 26, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, March 3, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, June 24, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, February 28, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, August 1, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, January 3, 2020TEAS SECTION 8 & 15 RECEIVED
Friday, February 28, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, February 28, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, September 30, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, October 21, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, June 24, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, January 10, 2025CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, December 18, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY