TREATING IS BELIEVING Trademark

Trademark Overview


On Thursday, April 20, 2023, a trademark application was filed for TREATING IS BELIEVING with the United States Patent and Trademark Office. The USPTO has given the TREATING IS BELIEVING trademark a serial number of 97898970. The federal status of this trademark filing is FIRST EXTENSION - GRANTED as of Tuesday, July 16, 2024. This trademark is owned by Sonendo, Inc.. The TREATING IS BELIEVING trademark is filed in the Cosmetics & Cleaning Products, Pharmaceutical Products, Computer & Software Products & Electrical & Scientific Products, Medical Instrument Products, Houseware & Glass Products, Education & Entertainment Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Educational services, namely, providing and conducting classes, seminars, non-downloadable webinars, workshops, courses, programs, and presentations in the field of dentistry and endodontics; Organizing events in the field of dentistry and endodontics for educational purposes; Training and teaching in the field of dentistry and endodontics; Providing continuing dental education credits through classes, seminars, conferences, non-downloadable webinars, workshops, courses, programs, and presentations in the field of dental education; Arranging and conducting conferences in the field of dentistry and endodontics; Arranging and conducting educational conferences in the field of dentistry and endodontics; Educational services, namely, developing, arranging, and conducting educational conferences, programs, classes, seminars, workshops, and presentations and providing courses of instruction in the field of dentistry and endodontics

Downloadable mobile software application for sharing information regarding dental and endodontic procedures and services; Downloadable articles in the field of dentistry and endodontics

Materials for dental fillings, endodontic fillings and for sealing purposes; Materials for repairing and restoring teeth; Materials for medical use for cleaning teeth, gums, and mouths, namely, teeth, mouth, and gum cleaning preparations and agents for medical purposes and teeth, mouth, and gum disinfecting bleach preparations, disinfectants and acids; Fixing materials for dental and endodontic purposes; Synthetic materials for dental fillings, endodontic fillings and for sealing purposes; Chemical or light-curing composite material for core build-up to prepare for restoration of tooth following root canal therapy, namely, dental restoration compounds and dental composite materials; Base, catalyst and visible light cured composite resins for obturation of root canal following cleaning and shaping of canal, namely, dental restoration compounds and dental composite materials; Disinfectant solution for use during and following cleaning and shaping of root canal and prior to obturation; Ma...

Materials for cleaning teeth, mouth and gums, namely, teeth, mouth, and gum cleaning preparations, dental bleaching preparations, and descaling preparations for teeth; descaling preparations for oral hygiene purposes

Performing medical dental, endodontic and oral hygiene procedures

Surgical instruments and apparatus; Medical instruments for use in endodontics and endodontic therapy; Dental handpieces; Dental instruments and endodontic instruments for use in dental procedures, endodontic procedures and oral surgeries, and related recorded software sold as a unit; Medical, dental and endodontic sonic energy delivery systems, comprised of hand-held applicators for delivery of flowable materials, spacer caps, sealing caps, tooth caps, sizers for gauging depth, and including computer monitors, and consoles, all for use in medical, dental and endodontic procedures; Dental and endodontic instruments and apparatus for use in dental procedures, endodontic procedures and oral surgeries, namely, hand-held applicators for delivery of flowable materials, spacer caps, sealing caps, tooth caps, sizers for gauging depth, and computer monitors; Kits comprising hand-held applicators for the delivery of flowable materials, spacer caps, sealing caps, tooth caps, and sizers for gaugi...

Dental and endodontic sonic energy delivery systems for oral hygiene use comprising hand-held applicators for delivery of flowable and cleaning materials, pumps and tubing
treating is believing

General Information


Serial Number97898970
Word MarkTREATING IS BELIEVING
Filing DateThursday, April 20, 2023
Status730 - FIRST EXTENSION - GRANTED
Status DateTuesday, July 16, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 21, 2023

Trademark Statements


Goods and ServicesEducational services, namely, providing and conducting classes, seminars, non-downloadable webinars, workshops, courses, programs, and presentations in the field of dentistry and endodontics; Organizing events in the field of dentistry and endodontics for educational purposes; Training and teaching in the field of dentistry and endodontics; Providing continuing dental education credits through classes, seminars, conferences, non-downloadable webinars, workshops, courses, programs, and presentations in the field of dental education; Arranging and conducting conferences in the field of dentistry and endodontics; Arranging and conducting educational conferences in the field of dentistry and endodontics; Educational services, namely, developing, arranging, and conducting educational conferences, programs, classes, seminars, workshops, and presentations and providing courses of instruction in the field of dentistry and endodontics
Goods and ServicesDownloadable mobile software application for sharing information regarding dental and endodontic procedures and services; Downloadable articles in the field of dentistry and endodontics
Goods and ServicesMaterials for dental fillings, endodontic fillings and for sealing purposes; Materials for repairing and restoring teeth; Materials for medical use for cleaning teeth, gums, and mouths, namely, teeth, mouth, and gum cleaning preparations and agents for medical purposes and teeth, mouth, and gum disinfecting bleach preparations, disinfectants and acids; Fixing materials for dental and endodontic purposes; Synthetic materials for dental fillings, endodontic fillings and for sealing purposes; Chemical or light-curing composite material for core build-up to prepare for restoration of tooth following root canal therapy, namely, dental restoration compounds and dental composite materials; Base, catalyst and visible light cured composite resins for obturation of root canal following cleaning and shaping of canal, namely, dental restoration compounds and dental composite materials; Disinfectant solution for use during and following cleaning and shaping of root canal and prior to obturation; Materials for dental fillings, namely, paper points and gutta percha points for drying and filling root canals
Goods and ServicesMaterials for cleaning teeth, mouth and gums, namely, teeth, mouth, and gum cleaning preparations, dental bleaching preparations, and descaling preparations for teeth; descaling preparations for oral hygiene purposes
Goods and ServicesPerforming medical dental, endodontic and oral hygiene procedures
Goods and ServicesSurgical instruments and apparatus; Medical instruments for use in endodontics and endodontic therapy; Dental handpieces; Dental instruments and endodontic instruments for use in dental procedures, endodontic procedures and oral surgeries, and related recorded software sold as a unit; Medical, dental and endodontic sonic energy delivery systems, comprised of hand-held applicators for delivery of flowable materials, spacer caps, sealing caps, tooth caps, sizers for gauging depth, and including computer monitors, and consoles, all for use in medical, dental and endodontic procedures; Dental and endodontic instruments and apparatus for use in dental procedures, endodontic procedures and oral surgeries, namely, hand-held applicators for delivery of flowable materials, spacer caps, sealing caps, tooth caps, sizers for gauging depth, and computer monitors; Kits comprising hand-held applicators for the delivery of flowable materials, spacer caps, sealing caps, tooth caps, and sizers for gauging depth, all for use in medical, dental and endodontic procedures; Dental instruments, namely, rotary endodontic cutting instruments in the nature of engine-driven and hand rotary files for the cleaning and shaping of root canals in teeth; Electric-powered dental handpieces for use in access, instrumentation and obturation of root canals, namely, dental instruments in the nature of electric hand-held drills, picks, oral irrigators, intra-oral light systems, dental files for filing and smoothing the surface of teeth and dental crowns; Dental instruments, namely, Air-powered dental hand pieces for use in access, instrumentation and obturation of root canals; Dental instruments, namely, ultrasonic scaler units and associated tips for use in locating and accessing, instrumentation and cleansing of root canals; Dental instruments, namely, rotary cutting instruments, diamond coated or fluted carbide rotary instruments for accessing the pulpal chamber during root canal therapy; Various hand instruments designed to be used during access, instrumentation and obturation steps of root canal therapy, namely, dental instruments in the nature of endodontic spreaders, pluggers, explorers, pliers, excavators, and forceps; Non-metal posts and pins for medical use during restoration of tooth following root canal therapy; Metal posts and pins for medical use during restoration of tooth following root canal therapy
Goods and ServicesDental and endodontic sonic energy delivery systems for oral hygiene use comprising hand-held applicators for delivery of flowable and cleaning materials, pumps and tubing

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateWednesday, May 17, 2023
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateWednesday, May 17, 2023
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, May 17, 2023
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials.
US Class Codes026, 039, 044
Class Status Code6 - Active
Class Status DateWednesday, May 17, 2023
Primary Code010
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateWednesday, May 17, 2023
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, May 17, 2023
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, May 17, 2023
Primary Code044
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameSonendo, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLaguna Hills, CA 92653

Party NameSonendo, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLaguna Hills, CA 92653

Trademark Events


Event DateEvent Description
Monday, April 24, 2023NEW APPLICATION ENTERED
Wednesday, May 17, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, June 23, 2023ASSIGNED TO EXAMINER
Wednesday, June 28, 2023NON-FINAL ACTION WRITTEN
Wednesday, June 28, 2023NON-FINAL ACTION E-MAILED
Wednesday, June 28, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, July 26, 2023ASSIGNED TO EXAMINER
Monday, August 14, 2023ASSIGNED TO EXAMINER
Wednesday, September 27, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, September 27, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, September 28, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, October 11, 2023EXAMINERS AMENDMENT -WRITTEN
Wednesday, October 11, 2023EXAMINERS AMENDMENT E-MAILED
Wednesday, October 11, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, October 11, 2023EXAMINER'S AMENDMENT ENTERED
Thursday, October 19, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 1, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 21, 2023PUBLISHED FOR OPPOSITION
Tuesday, November 21, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 16, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 16, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, July 16, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, July 16, 2024SOU EXTENSION 1 FILED
Tuesday, July 16, 2024SOU EXTENSION 1 GRANTED