TREAT THEM WELL! Trademark
Trademark Overview
On Friday, December 14, 2018, a trademark application was filed for TREAT THEM WELL! with the United States Patent and Trademark Office. The USPTO has given the TREAT THEM WELL! trademark a serial number of 88229699. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Tuesday, December 2, 2025. This trademark is owned by The Lazy Dog Cookie Co. Inc.. The TREAT THEM WELL! trademark is filed in the Natural Agricultural Products category with the following description:
Edible pet treats
General Information
| Serial Number | 88229699 |
| Word Mark | TREAT THEM WELL! |
| Filing Date | Friday, December 14, 2018 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Tuesday, December 2, 2025 |
| Registration Number | 5836407 |
| Registration Date | Tuesday, August 13, 2019 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 26, 2019 |
Trademark Statements
| Goods and Services | Edible pet treats |
Classification Information
| International Class | 031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt. |
| US Class Codes | 001, 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, January 7, 2019 |
| Primary Code | 031 |
| First Use Anywhere Date | Friday, May 31, 2019 |
| First Use In Commerce Date | Friday, May 31, 2019 |
Trademark Owner History
| Party Name | The Lazy Dog Cookie Co. Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Ballston Spa, NY 12020 |
| Party Name | The Lazy Dog Cookie Co. Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Ballston Spa, NY 12020 |
| Party Name | The Lazy Dog Cookie Co. Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Ballston Spa, NY 12020 |
Trademark Events
| Event Date | Event Description |
| Tuesday, December 18, 2018 | NEW APPLICATION ENTERED |
| Monday, January 7, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, February 9, 2019 | ASSIGNED TO EXAMINER |
| Saturday, February 9, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 6, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 26, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 26, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 21, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, June 3, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Friday, June 14, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, June 3, 2019 | USE AMENDMENT FILED |
| Friday, June 14, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, July 8, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, July 9, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, August 13, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 13, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, August 15, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, December 1, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, December 2, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, December 2, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
