TRADE UP ADVANTAGE PROGRAM Trademark

Trademark Overview


On Thursday, August 22, 2019, a trademark application was filed for TRADE UP ADVANTAGE PROGRAM with the United States Patent and Trademark Office. The USPTO has given the TRADE UP ADVANTAGE PROGRAM trademark a serial number of 88588138. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Saturday, September 13, 2025. This trademark is owned by Subaru of America, Inc.. The TRADE UP ADVANTAGE PROGRAM trademark is filed in the Insurance & Financial Services category with the following description:

Financing relating to automobiles
trade up advantage program

General Information


Serial Number88588138
Word MarkTRADE UP ADVANTAGE PROGRAM
Filing DateThursday, August 22, 2019
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateSaturday, September 13, 2025
Registration Number5997195
Registration DateTuesday, February 25, 2020
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 10, 2019

Trademark Statements


Description of MarkThe mark consists of the words "TRADE UP" with the right side of the letter "U" consisting of an upward arrow design, with the words "ADVANTAGE PROGRAM" appearing in smaller letters below "TRADE UP".
Goods and ServicesFinancing relating to automobiles
Indication of Colors claimedColor is not claimed as a feature of the mark.
NOT AVAILABLE"TRADE UP" AND "PROGRAM"

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, September 6, 2019
Primary Code036
First Use Anywhere DateMonday, February 4, 2019
First Use In Commerce DateMonday, February 4, 2019

Trademark Owner History


Party NameSubaru of America, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCamden, NJ 08103

Party NameSubaru of America, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCamden, NJ 08103

Party NameSubaru of America, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCamden, NJ 08103

Trademark Events


Event DateEvent Description
Monday, August 26, 2019NEW APPLICATION ENTERED
Friday, September 6, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, September 7, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, October 17, 2019ASSIGNED TO EXAMINER
Monday, October 28, 2019EXAMINERS AMENDMENT E-MAILED
Monday, October 28, 2019EXAMINERS AMENDMENT -WRITTEN
Monday, October 28, 2019NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, October 28, 2019EXAMINER'S AMENDMENT ENTERED
Thursday, October 31, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 6, 2019ASSIGNED TO LIE
Wednesday, November 20, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 10, 2019PUBLISHED FOR OPPOSITION
Tuesday, December 10, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 25, 2020REGISTERED-PRINCIPAL REGISTER
Tuesday, February 25, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, May 2, 2025TEAS SECTION 8 & 15 RECEIVED
Saturday, September 13, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, September 13, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, September 13, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED