
| Serial Number | 88588138 |
| Word Mark | TRADE UP ADVANTAGE PROGRAM |
| Filing Date | Thursday, August 22, 2019 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Saturday, September 13, 2025 |
| Registration Number | 5997195 |
| Registration Date | Tuesday, February 25, 2020 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 10, 2019 |
| Description of Mark | The mark consists of the words "TRADE UP" with the right side of the letter "U" consisting of an upward arrow design, with the words "ADVANTAGE PROGRAM" appearing in smaller letters below "TRADE UP". |
| Goods and Services | Financing relating to automobiles |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "TRADE UP" AND "PROGRAM" |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 6, 2019 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, February 4, 2019 |
| First Use In Commerce Date | Monday, February 4, 2019 |
| Party Name | Subaru of America, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Camden, NJ 08103 |
| Party Name | Subaru of America, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Camden, NJ 08103 |
| Party Name | Subaru of America, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Camden, NJ 08103 |
| Event Date | Event Description |
| Monday, August 26, 2019 | NEW APPLICATION ENTERED |
| Friday, September 6, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, September 7, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, October 17, 2019 | ASSIGNED TO EXAMINER |
| Monday, October 28, 2019 | EXAMINERS AMENDMENT E-MAILED |
| Monday, October 28, 2019 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, October 28, 2019 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, October 28, 2019 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 31, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 6, 2019 | ASSIGNED TO LIE |
| Wednesday, November 20, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 10, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 10, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 25, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 25, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 2, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Saturday, September 13, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Saturday, September 13, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, September 13, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |