TOTAL REWARDS ALLIANCE Trademark

Trademark Overview

On Friday, December 4, 2009, a trademark application was filed for TOTAL REWARDS ALLIANCE with the United States Patent and Trademark Office. The USPTO has given the TOTAL REWARDS ALLIANCE trademark a serial number of 77886092. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, May 12, 2017. This trademark is owned by Harrah's License Company, LLC. The TOTAL REWARDS ALLIANCE trademark is filed in the Advertising, Business and Retail Services category with the following description:

Administration of an incentive award program enabling participants to obtain discounts and complimentary awards on goods and services through membership; providing incentive award programs for customers through the issuance and processing of points for frequent use of participating businesses; advertising and promotion of the sales and goods of others consisting of the accumulation and distribution of points for purchases from participating merchants and service establishments, which can be redeemed for goods and services
total rewards alliance

General Information

Serial Number77886092
Word MarkTOTAL REWARDS ALLIANCE
Filing DateFriday, December 4, 2009
Status710 - CANCELLED - SECTION 8
Status DateFriday, May 12, 2017
Registration Number3858245
Registration DateTuesday, October 5, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 25, 2010

Trademark Statements

Disclaimer with Predetermined Text"REWARDS"
Goods and ServicesAdministration of an incentive award program enabling participants to obtain discounts and complimentary awards on goods and services through membership; providing incentive award programs for customers through the issuance and processing of points for frequent use of participating businesses; advertising and promotion of the sales and goods of others consisting of the accumulation and distribution of points for purchases from participating merchants and service establishments, which can be redeemed for goods and services

Classification Information

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, May 12, 2017
Primary Code035
First Use Anywhere DateFriday, July 23, 2010
First Use In Commerce DateFriday, July 23, 2010

Trademark Owner History

Party NameCAESARS LICENSE COMPANY, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLAS VEGAS, NV 89109
Party NameHarrah's License Company, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressLas Vegas, NV 89109
Party NameHarrah's License Company, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressLas Vegas, NV 89109
Party NameHarrah's License Company, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressLas Vegas, NV 89119

Trademark Events

Event DateEvent Description
Wednesday, December 6, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, May 12, 2017CANCELLED SEC. 8 (6-YR)
Monday, October 5, 2015COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, April 8, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, August 20, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, April 11, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 15, 2010AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, October 5, 2010REGISTERED-PRINCIPAL REGISTER
Thursday, September 2, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, September 1, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, September 1, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, August 31, 2010STATEMENT OF USE PROCESSING COMPLETE
Friday, August 6, 2010USE AMENDMENT FILED
Tuesday, August 31, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, August 6, 2010TEAS STATEMENT OF USE RECEIVED
Tuesday, July 20, 2010NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, July 8, 2010ASSIGNED TO EXAMINER
Wednesday, June 30, 2010ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, May 25, 2010OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 25, 2010PUBLISHED FOR OPPOSITION
Tuesday, April 20, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, April 20, 2010ASSIGNED TO LIE
Monday, April 5, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, April 5, 2010EXAMINER'S AMENDMENT ENTERED
Monday, April 5, 2010NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, April 5, 2010EXAMINERS AMENDMENT E-MAILED
Monday, April 5, 2010EXAMINERS AMENDMENT -WRITTEN
Thursday, April 1, 2010PREVIOUS ALLOWANCE COUNT WITHDRAWN
Monday, March 29, 2010WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, March 16, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, March 15, 2010ASSIGNED TO LIE
Tuesday, February 23, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, February 19, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, February 19, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, February 19, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, January 20, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, January 20, 2010NON-FINAL ACTION E-MAILED
Wednesday, January 20, 2010NON-FINAL ACTION WRITTEN
Thursday, January 14, 2010ASSIGNED TO EXAMINER
Friday, December 11, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, December 8, 2009NEW APPLICATION ENTERED IN TRAM

Related Keywords

alliance rewards total goods through points participating incentive services award others consisting sales