TOTAL REWARDS Trademark

Trademark Overview


On Friday, March 14, 2003, a trademark application was filed for TOTAL REWARDS with the United States Patent and Trademark Office. The USPTO has given the TOTAL REWARDS trademark a serial number of 78225661. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 25, 2024. This trademark is owned by Harrah's Las Vegas, Inc.. The TOTAL REWARDS trademark is filed in the Advertising, Business and Retail Services and Restaurant & Hotel Services categories with the following description:

Administration of an incentive award program enabling participants to obtain discounts and complimentary awards on goods and services through membership

Hotel and restaurant services featuring a frequent guest reward program with added features which allows participants to earn free or discounted lodging, meals and other travel-related benefits
total rewards

General Information


Serial Number78225661
Word MarkTOTAL REWARDS
Filing DateFriday, March 14, 2003
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 25, 2024
Registration Number2830063
Registration DateTuesday, April 6, 2004
Mark Drawing1 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 13, 2004

Trademark Statements


Goods and ServicesAdministration of an incentive award program enabling participants to obtain discounts and complimentary awards on goods and services through membership
NOT AVAILABLE"REWARDS"
Goods and ServicesHotel and restaurant services featuring a frequent guest reward program with added features which allows participants to earn free or discounted lodging, meals and other travel-related benefits

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 25, 2024
Primary Code035
First Use Anywhere DateTuesday, April 4, 2000
First Use In Commerce DateTuesday, April 4, 2000

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 25, 2024
Primary Code043
First Use Anywhere DateTuesday, April 4, 2000
First Use In Commerce DateTuesday, April 4, 2000

Trademark Owner History


Party NameCAESARS LICENSE COMPANY, LLC
Party Type33 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLAS VEGAS, NV 89109

Party NameCAESARS LICENSE COMPANY, LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLAS VEGAS, NV 89109

Party NameHARRAH'S LICENSE COMPANY, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLas Vegas, NV 89109

Party NameHarrah's Las Vegas, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89119

Party NameHarrah's Las Vegas, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89119

Party NameHarrah's Las Vegas, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89119

Trademark Events


Event DateEvent Description
Friday, October 31, 2003APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, September 3, 2003ASSIGNED TO EXAMINER
Wednesday, September 3, 2003NON-FINAL ACTION E-MAILED
Monday, September 15, 2003PAPER RECEIVED
Monday, September 15, 2003CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 24, 2003NOTICE OF PUBLICATION
Tuesday, January 13, 2004PUBLISHED FOR OPPOSITION
Tuesday, April 6, 2004REGISTERED-PRINCIPAL REGISTER
Wednesday, May 6, 2009TEAS SECTION 8 & 15 RECEIVED
Wednesday, February 20, 2008ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 31, 2008ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, February 9, 2009TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, February 9, 2009APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, April 22, 2009TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 22, 2009APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, December 15, 2010AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, April 8, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, June 12, 2009REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, April 11, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, May 22, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 28, 2013TEAS SECTION 8 & 9 RECEIVED
Friday, May 31, 2013REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, May 31, 2013REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, May 31, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, August 20, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, April 6, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, June 20, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, October 25, 2024CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Monday, June 4, 2018TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 6, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY