| Serial Number | 75813012 |
| Word Mark | TOTAL EFFECTS |
| Filing Date | Wednesday, September 29, 1999 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 4, 2008 |
| Registration Number | 2494939 |
| Registration Date | Tuesday, October 2, 2001 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 9, 2000 |
| Goods and Services | Cosmetics, namely, foundation, blush, powder, concealer, tinted moisturizer, eye liner, eye brow pencil, eye shadow, mascara, lipstick, lip liner, nail enamel |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 4, 2008 |
| Primary Code | 003 |
| First Use Anywhere Date | Monday, January 22, 2001 |
| First Use In Commerce Date | Monday, January 22, 2001 |
| Party Name | PROCTER & GAMBLE COMPANY, THE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | CINCINNATI, OH 45202 |
| Party Name | PROCTER & GAMBLE COMPANY, THE |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 03 - Corporation |
| Address | CINCINNATI, OH 45202 |
| Party Name | Olay Company, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45202 |
| Party Name | Olay Company, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45202 |
| Event Date | Event Description |
| Friday, July 4, 2008 | CANCELLED SEC. 8 (6-YR) |
| Friday, January 26, 2007 | CASE FILE IN TICRS |
| Tuesday, October 2, 2001 | REGISTERED-PRINCIPAL REGISTER |
| Friday, June 22, 2001 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, June 13, 2001 | ASSIGNED TO EXAMINER |
| Monday, June 11, 2001 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, June 6, 2001 | USE AMENDMENT FILED |
| Thursday, March 1, 2001 | EXTENSION 1 GRANTED |
| Monday, January 22, 2001 | EXTENSION 1 FILED |
| Tuesday, August 1, 2000 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, May 9, 2000 | PUBLISHED FOR OPPOSITION |
| Saturday, April 8, 2000 | NOTICE OF PUBLICATION |
| Monday, February 28, 2000 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, February 25, 2000 | ASSIGNED TO EXAMINER |