| Serial Number | 87178201 |
| Word Mark | THIS IS SERIOUS LUXURY |
| Filing Date | Wednesday, September 21, 2016 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 27, 2023 |
| Registration Number | 5181657 |
| Registration Date | Tuesday, April 11, 2017 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 24, 2017 |
| Goods and Services | Body lotion; Body wash; Cosmetic masks; Face oils; Facial cleansers; Foundation; Hair shampoos and conditioners; Non-medicated serums for use on body, face, eyes and lips; Non-medicated skin care preparations, namely, face and body mist; Sunscreen preparations |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 27, 2023 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, July 20, 2016 |
| First Use In Commerce Date | Wednesday, July 20, 2016 |
| Party Name | TRUE BOTANICALS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94111 |
| Party Name | True Botanicals, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Mill Valley, CA 94941 |
| Party Name | True Botanicals, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Mill Valley, CA 94941 |
| Party Name | True Botanicals, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Mill Valley, CA 94941 |
| Event Date | Event Description |
| Friday, October 27, 2023 | CANCELLED SEC. 8 (6-YR) |
| Monday, April 11, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, August 14, 2020 | REVIEW OF CORRESPONDENCE COMPLETE - ADDRESS NOT UPDATED |
| Friday, June 26, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, June 26, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, June 26, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, June 26, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, June 26, 2020 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, November 29, 2018 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, November 5, 2018 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, November 5, 2018 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, May 3, 2018 | FAX RECEIVED |
| Wednesday, March 14, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, April 11, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, January 24, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 24, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 4, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, December 15, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, December 15, 2016 | ASSIGNED TO EXAMINER |
| Monday, September 26, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, September 24, 2016 | NEW APPLICATION ENTERED |