THIS IS NOT PLASTIC AS YOU KNOW IT Trademark
Trademark Overview
On Friday, November 22, 2024, a trademark application was filed for THIS IS NOT PLASTIC AS YOU KNOW IT with the United States Patent and Trademark Office. The USPTO has given the THIS IS NOT PLASTIC AS YOU KNOW IT trademark a serial number of 98868767. The federal status of this trademark filing is REGISTERED as of Tuesday, October 21, 2025. This trademark is owned by For the Better Good Limited. The THIS IS NOT PLASTIC AS YOU KNOW IT trademark is filed in the Light Beverage Products category with the following description:
bottled drinking water
General Information
| Serial Number | 98868767 |
| Word Mark | THIS IS NOT PLASTIC AS YOU KNOW IT |
| Filing Date | Friday, November 22, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 21, 2025 |
| Registration Number | 7990809 |
| Registration Date | Tuesday, October 21, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 2, 2025 |
Trademark Statements
| Goods and Services | bottled drinking water |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, November 22, 2024 |
| Primary Code | 032 |
| First Use Anywhere Date | Thursday, January 18, 2024 |
| First Use In Commerce Date | Thursday, January 18, 2024 |
Trademark Owner History
| Party Name | For the Better Good Limited |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Auckland 1010
NZ |
| Party Name | For the Better Good Limited |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Auckland 1010
NZ |
| Party Name | For the Better Good Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Auckland 1010
NZ |
Trademark Events
| Event Date | Event Description |
| Friday, November 22, 2024 | NEW APPLICATION ENTERED |
| Friday, November 22, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, May 16, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, May 28, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 28, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 28, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, July 28, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, July 28, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 28, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, July 29, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 27, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 2, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 2, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 21, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 21, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
