| Serial Number | 98153184 |
| Word Mark | THIS IS ME . . . NOW |
| Filing Date | Monday, August 28, 2023 |
| Status | 731 - SECOND EXTENSION - GRANTED |
| Status Date | Wednesday, January 14, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 31, 2024 |
| Goods and Services | Fragrances; cosmetics; non-medicated skin care preparations |
| Goods and Services | Musical sound and video recordings; digital collectibles in the nature of downloadable music files, image files of clothing, eyewear, handbags, jewelry, fragrances, cosmetics, celebrity performing artists, and avatars and video files in the fields of musical performances, music videos, and motion pictures authenticated by non-fungible tokens (NFTs) |
| Goods and Services | T-shirts, sweatshirts, hats |
| Goods and Services | Live musical performances, personal appearances by a celebrity performing artist; websites featuring entertainment information and non-downloadable musical performances |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 26, 2023 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 26, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 26, 2023 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 26, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | JLO Holding Company, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sherman Oaks, CA 94103 |
| Party Name | JLO Holding Company, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sherman Oaks, CA 94103 |
| Event Date | Event Description |
| Thursday, August 31, 2023 | NEW APPLICATION ENTERED |
| Tuesday, September 26, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 22, 2024 | ASSIGNED TO EXAMINER |
| Monday, May 6, 2024 | NON-FINAL ACTION WRITTEN |
| Monday, May 6, 2024 | NON-FINAL ACTION E-MAILED |
| Monday, May 6, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, July 24, 2024 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Wednesday, July 24, 2024 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Tuesday, November 5, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, November 5, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, November 5, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, December 4, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, December 4, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 4, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 4, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, December 4, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 25, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 31, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 31, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 25, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, August 13, 2025 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, August 13, 2025 | SOU EXTENSION 1 FILED |
| Wednesday, August 13, 2025 | SOU EXTENSION 1 GRANTED |
| Thursday, August 14, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, January 14, 2026 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, January 14, 2026 | SOU EXTENSION 2 FILED |
| Wednesday, January 14, 2026 | SOU EXTENSION 2 GRANTED |
| Thursday, January 15, 2026 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |