THERE'S A BLUE FOR YOU Trademark

Trademark Overview


On Friday, March 15, 2019, a trademark application was filed for THERE'S A BLUE FOR YOU with the United States Patent and Trademark Office. The USPTO has given the THERE'S A BLUE FOR YOU trademark a serial number of 88342383. The federal status of this trademark filing is ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE as of Tuesday, November 12, 2019. This trademark is owned by Blue Cross and Blue Shield Association. The THERE'S A BLUE FOR YOU trademark is filed in the Paper & Printed Material Products, Advertising, Business and Retail Services, Insurance & Financial Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Printed materials, namely, brochures and pamphlets containing information in the fields of healthcare and wellness

Marketing of medical, dental, vision and long term care insurance, prescription drug benefit plans and medicare benefit plans; marketing of life, disability, and accidental death and dismemberment insurance plans; health care management and coordination of services, namely, creating, providing, managing and maintaining the business administration of health care provider networks; providing public policy information in the fields of healthcare, and wellness; promoting public awareness of the importance of making good healthcare choices and safe prescription use; public advocacy to promote awareness and education regarding making good healthcare choices and safe prescription use

Insurance and related insurance services, namely, the sale, administration and underwriting of medical, dental, vision, and long term care insurance, prescription drug benefit plans, and medicare benefit plans; pharmacy benefit management services; insurance and related insurance services, namely, the sale, administration and underwriting of life, disability and accidental death and dismemberment insurance plans; providing information regarding insurance and related insurance services, namely, the sale, marketing, administration and underwriting of medical, dental, vision, and long term care insurance, prescription drug benefit plans, medicare benefit plans

Educational services, namely, providing information about comprehensive healthcare benefit programs, namely, integrated healthcare services with a network of healthcare providers including healthcare rendered through health maintenance organizations and preferred provider organizations, namely, medical, hospital, home healthcare, preventive healthcare treatment, mental therapy services; educational services in the fields of healthcare and wellness; providing a website featuring information in the fields of healthcare, wellness, and nutrition

Providing a website featuring a search engine for health insurance providers

Comprehensive health care benefit programs, namely, integrated healthcare services with a network of healthcare providers including health care rendered through health maintenance organizations, preferred provider organizations, and high performance networks, namely, medical, dental, hospital, surgical, emergency, home health care, rehabilitative treatment, preventive health care treatment, physical and mental therapy services; providing information in the fields of healthcare and wellness; providing information and data in the fields of healthcare, wellness, and prescription medications; providing information regarding health issues, namely, social determinants on health based on community-based data, evidence-based programs and community needs; providing information and data about social and environmental conditions affecting access to healthcare; providing disease awareness information and treatment information in the fields of substance abuse and addiction; providing a website feat...
there's a blue for you

General Information


Serial Number88342383
Word MarkTHERE'S A BLUE FOR YOU
Filing DateFriday, March 15, 2019
Status602 - ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE
Status DateTuesday, November 12, 2019
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesPrinted materials, namely, brochures and pamphlets containing information in the fields of healthcare and wellness
Goods and ServicesMarketing of medical, dental, vision and long term care insurance, prescription drug benefit plans and medicare benefit plans; marketing of life, disability, and accidental death and dismemberment insurance plans; health care management and coordination of services, namely, creating, providing, managing and maintaining the business administration of health care provider networks; providing public policy information in the fields of healthcare, and wellness; promoting public awareness of the importance of making good healthcare choices and safe prescription use; public advocacy to promote awareness and education regarding making good healthcare choices and safe prescription use
Goods and ServicesInsurance and related insurance services, namely, the sale, administration and underwriting of medical, dental, vision, and long term care insurance, prescription drug benefit plans, and medicare benefit plans; pharmacy benefit management services; insurance and related insurance services, namely, the sale, administration and underwriting of life, disability and accidental death and dismemberment insurance plans; providing information regarding insurance and related insurance services, namely, the sale, marketing, administration and underwriting of medical, dental, vision, and long term care insurance, prescription drug benefit plans, medicare benefit plans
Goods and ServicesEducational services, namely, providing information about comprehensive healthcare benefit programs, namely, integrated healthcare services with a network of healthcare providers including healthcare rendered through health maintenance organizations and preferred provider organizations, namely, medical, hospital, home healthcare, preventive healthcare treatment, mental therapy services; educational services in the fields of healthcare and wellness; providing a website featuring information in the fields of healthcare, wellness, and nutrition
Goods and ServicesProviding a website featuring a search engine for health insurance providers
Goods and ServicesComprehensive health care benefit programs, namely, integrated healthcare services with a network of healthcare providers including health care rendered through health maintenance organizations, preferred provider organizations, and high performance networks, namely, medical, dental, hospital, surgical, emergency, home health care, rehabilitative treatment, preventive health care treatment, physical and mental therapy services; providing information in the fields of healthcare and wellness; providing information and data in the fields of healthcare, wellness, and prescription medications; providing information regarding health issues, namely, social determinants on health based on community-based data, evidence-based programs and community needs; providing information and data about social and environmental conditions affecting access to healthcare; providing disease awareness information and treatment information in the fields of substance abuse and addiction; providing a website featuring information about healthcare, wellness, addiction treatment, and prescription medications; medical information; rehabilitation patient care services; rehabilitation of drug addicted patients
Pseudo MarkTHERE IS A BLUE FOR YOU

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateThursday, April 4, 2019
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, April 4, 2019
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, April 4, 2019
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, April 4, 2019
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, April 4, 2019
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, April 4, 2019
Primary Code044
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBlue Cross and Blue Shield Association
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressChicago, IL 60601

Trademark Events


Event DateEvent Description
Wednesday, November 13, 2019ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Tuesday, November 12, 2019ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Monday, April 22, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, April 22, 2019NON-FINAL ACTION E-MAILED
Monday, April 22, 2019NON-FINAL ACTION WRITTEN
Monday, April 15, 2019ASSIGNED TO EXAMINER
Thursday, April 4, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, March 19, 2019NEW APPLICATION ENTERED IN TRAM