THEORY IN ACTION Trademark

Trademark Overview


On Thursday, June 2, 2022, a trademark application was filed for THEORY IN ACTION with the United States Patent and Trademark Office. The USPTO has given the THEORY IN ACTION trademark a serial number of 97439528. The federal status of this trademark filing is REQUEST FOR SECOND EXTENSION - FILED as of Monday, April 22, 2024. This trademark is owned by The Sage Insights LLC. The THEORY IN ACTION trademark is filed in the Communication Services, Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Downloadable computer programs using artificial intelligence to provide predictive modeling and analysis for marketing and advertising messaging and content creation in the field of marketing; Downloadable computer software to provide predictive modeling and analysis for marketing and advertising messaging and content creation in the field of customer engagement; Downloadable machine learning software used in computer predictive analytics programs; Downloadable artificial intelligence software for analysis of marketing data and customer effectiveness

Transmission of user-generated content in the nature of stories, recommendations, study cases, promotional programs and references via the Internet

Marketing, market research and market analysis; marketing consultancy; advertising, promotional and marketing services; automated data processing services; providing user reviews for commercial or advertising purposes; arranging subscriptions to reviews in the nature of stories, recommendations, study cases, promotional programs and references for others; development of marketing campaigns for others; organization of customer loyalty programs for commercial, promotional or advertising purposes; providing marketing leads for others; business research and surveys; conducting or preparations of market surveys; conducting online business management research surveys

Software as a service (SAAS) services featuring software for predictive modeling and analysis for marketing and advertising messaging and content creation in the field of marketing; Software as a service (SAAS) services featuring software for predictive modeling and analysis for marketing and advertising messaging and content creation in the field of customer engagement; development of computer platforms; programming of software for Internet platforms for others; providing temporary use of non-downloadable software to enable sharing of multimedia content and comments among users; providing on-line non- downloadable computer software development tools in the field of artificial intelligence; Programming of software for Internet portals, chat rooms, chat lines and Internet forums for others; providing on-line non-downloadable software for use in customer relationship management; creating and maintaining websites of others for registered users to participate in discussions and get feedbac...
theory in action

General Information


Serial Number97439528
Word MarkTHEORY IN ACTION
Filing DateThursday, June 2, 2022
Status719 - REQUEST FOR SECOND EXTENSION - FILED
Status DateMonday, April 22, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 30, 2023

Trademark Statements


Goods and ServicesDownloadable computer programs using artificial intelligence to provide predictive modeling and analysis for marketing and advertising messaging and content creation in the field of marketing; Downloadable computer software to provide predictive modeling and analysis for marketing and advertising messaging and content creation in the field of customer engagement; Downloadable machine learning software used in computer predictive analytics programs; Downloadable artificial intelligence software for analysis of marketing data and customer effectiveness
Goods and ServicesTransmission of user-generated content in the nature of stories, recommendations, study cases, promotional programs and references via the Internet
Goods and ServicesMarketing, market research and market analysis; marketing consultancy; advertising, promotional and marketing services; automated data processing services; providing user reviews for commercial or advertising purposes; arranging subscriptions to reviews in the nature of stories, recommendations, study cases, promotional programs and references for others; development of marketing campaigns for others; organization of customer loyalty programs for commercial, promotional or advertising purposes; providing marketing leads for others; business research and surveys; conducting or preparations of market surveys; conducting online business management research surveys
Goods and ServicesSoftware as a service (SAAS) services featuring software for predictive modeling and analysis for marketing and advertising messaging and content creation in the field of marketing; Software as a service (SAAS) services featuring software for predictive modeling and analysis for marketing and advertising messaging and content creation in the field of customer engagement; development of computer platforms; programming of software for Internet platforms for others; providing temporary use of non-downloadable software to enable sharing of multimedia content and comments among users; providing on-line non- downloadable computer software development tools in the field of artificial intelligence; Programming of software for Internet portals, chat rooms, chat lines and Internet forums for others; providing on-line non-downloadable software for use in customer relationship management; creating and maintaining websites of others for registered users to participate in discussions and get feedback from their peers; design and development of computer software for a virtual online community for registered users to get feedback from their peers; Engineering of project surveys; surveying services; design and development of advocacy automation software; Graphic design of market surveys

Classification Information


International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateMonday, March 27, 2023
Primary Code038
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateMonday, March 27, 2023
Primary Code009
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, March 27, 2023
Primary Code035
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, April 25, 2023
Primary Code042
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

Trademark Owner History


Party NameThe Sage Insights LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressCaldwell, US 07006

Party NameThe Sage Insights LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressCaldwell, US 07006

Trademark Events


Event DateEvent Description
Monday, June 6, 2022NEW APPLICATION ENTERED
Thursday, June 9, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, March 20, 2023ASSIGNED TO EXAMINER
Monday, March 27, 2023EXAMINERS AMENDMENT -WRITTEN
Monday, March 27, 2023EXAMINERS AMENDMENT E-MAILED
Monday, March 27, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, March 27, 2023EXAMINER'S AMENDMENT ENTERED
Monday, March 27, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, April 11, 2023WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, April 25, 2023PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, April 25, 2023EXAMINERS AMENDMENT -WRITTEN
Tuesday, April 25, 2023EXAMINERS AMENDMENT E-MAILED
Tuesday, April 25, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, April 25, 2023EXAMINER'S AMENDMENT ENTERED
Tuesday, April 25, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 10, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 30, 2023PUBLISHED FOR OPPOSITION
Tuesday, May 30, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 25, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, December 11, 2023SOU TEAS EXTENSION RECEIVED
Monday, December 11, 2023SOU EXTENSION 1 FILED
Monday, December 11, 2023SOU EXTENSION 1 GRANTED
Wednesday, December 13, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, April 22, 2024SOU TEAS EXTENSION RECEIVED
Monday, April 22, 2024SOU EXTENSION 2 FILED
Monday, April 22, 2024SOU EXTENSION 2 GRANTED
Tuesday, April 23, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED