| Serial Number | 78390347 |
| Word Mark | THE WAY NEW CAR BUYING SHOULD BE. |
| Filing Date | Wednesday, March 24, 2004 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 5, 2012 |
| Registration Number | 2989224 |
| Registration Date | Tuesday, August 30, 2005 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 28, 2004 |
| Description of Mark | The mark consists of the word NEW is above and between the words WAY and CAR and its insertion between the word is indicated by a caret. The word SHOULD has a swoosh mark underneath. |
| Goods and Services | Retail store services featuring automobiles and trucks |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 5, 2012 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, February 28, 2003 |
| First Use In Commerce Date | Wednesday, April 30, 2003 |
| Party Name | CARMAX BUSINESS SERVICES, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 99 - Other |
| Address | Richmond, VA 23238 |
| Party Name | CARMAX BUSINESS SERVICES, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | GLEN ALLEN, VA 23060 |
| Party Name | CARMAX BUSINESS SERVICES, LLC |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | GLEN ALLEN, VA 23060 |
| Party Name | CARMAX AUTO SUPERSTORES WEST COAST, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Walnut, CA 91789 |
| Party Name | CARMAX AUTO SUPERSTORES WEST COAST, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Walnut, CA 91789 |
| Event Date | Event Description |
| Friday, October 5, 2012 | CANCELLED SEC. 8 (6-YR) |
| Monday, April 27, 2009 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, April 27, 2009 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, January 19, 2009 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, January 19, 2009 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, January 18, 2008 | REVIEW OF CORRESPONDENCE COMPLETE |
| Tuesday, October 23, 2007 | PAPER RECEIVED |
| Wednesday, September 19, 2007 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, August 27, 2007 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, August 27, 2007 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, August 30, 2005 | REGISTERED-PRINCIPAL REGISTER |
| Saturday, March 5, 2005 | UNRESPONSIVE/DUPLICATE PAPER RECEIVED |
| Saturday, March 5, 2005 | AMENDMENT FROM APPLICANT ENTERED |
| Monday, January 31, 2005 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, January 31, 2005 | PAPER RECEIVED |
| Thursday, December 30, 2004 | PAPER RECEIVED |
| Tuesday, January 4, 2005 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, December 28, 2004 | PUBLISHED FOR OPPOSITION |
| Wednesday, December 8, 2004 | NOTICE OF PUBLICATION |
| Thursday, October 21, 2004 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, October 13, 2004 | ASSIGNED TO LIE |
| Tuesday, October 5, 2004 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, October 5, 2004 | ASSIGNED TO EXAMINER |
| Wednesday, June 23, 2004 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, April 5, 2004 | NEW APPLICATION ENTERED IN TRAM |