| Serial Number | 97484569 |
| Word Mark | THE TRUTH ABOUT WATER |
| Filing Date | Thursday, June 30, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 7, 2023 |
| Registration Number | 7214902 |
| Registration Date | Tuesday, November 7, 2023 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 31, 2023 |
| Goods and Services | Providing consumer information in the field of hydration, and human health and well being |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 21, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, August 16, 2023 |
| First Use In Commerce Date | Wednesday, August 16, 2023 |
| Party Name | NEAU BRANDS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | PALO ALTO, CA 94304 |
| Party Name | Standard Magnetics USA, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Palo Alto, CA 94304 |
| Party Name | Standard Magnetics USA, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Palo Alto, CA 94304 |
| Party Name | Standard Magnetics USA, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Palo Alto, CA 94304 |
| Event Date | Event Description |
| Thursday, July 21, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, July 4, 2022 | NEW APPLICATION ENTERED |
| Friday, December 23, 2022 | ASSIGNED TO EXAMINER |
| Tuesday, December 27, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 11, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 31, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 31, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 28, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, September 1, 2023 | USE AMENDMENT FILED |
| Friday, September 1, 2023 | TEAS STATEMENT OF USE RECEIVED |
| Wednesday, September 13, 2023 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, September 14, 2023 | STATEMENT OF USE PROCESSING COMPLETE |
| Saturday, September 30, 2023 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, October 3, 2023 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, November 7, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Thursday, June 6, 2024 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, November 7, 2023 | REGISTERED-PRINCIPAL REGISTER |