THE SUBSTITUTE Trademark

Trademark Overview


On Monday, November 3, 2025, a trademark application was filed for THE SUBSTITUTE with the United States Patent and Trademark Office. The USPTO has given the THE SUBSTITUTE trademark a serial number of 99476497. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Thursday, April 23, 2026. This trademark is owned by The Zero Proof Holdings, Inc.. The THE SUBSTITUTE trademark is filed in the Light Beverage Products category with the following description:

Non-alcoholic wine; De-alcoholized wines; Non-alcoholic water-based beverages; Non-alcoholic water-based beverages also containing herbal and botanical extracts; Non-alcoholic cordials; Non-alcoholic cocktails
the substitute

General Information


Serial Number99476497
Word MarkTHE SUBSTITUTE
Filing DateMonday, November 3, 2025
Status681 - PUBLICATION/ISSUE REVIEW COMPLETE
Status DateThursday, April 23, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 12, 2026

Trademark Statements


Goods and ServicesNon-alcoholic wine; De-alcoholized wines; Non-alcoholic water-based beverages; Non-alcoholic water-based beverages also containing herbal and botanical extracts; Non-alcoholic cordials; Non-alcoholic cocktails

Classification Information


International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateMonday, November 3, 2025
Primary Code032
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameThe Zero Proof Holdings, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAtlanta, GA 30318
US

Trademark Events


Event DateEvent Description
Monday, November 3, 2025NEW APPLICATION ENTERED
Monday, November 3, 2025APPLICATION FILING RECEIPT MAILED
Monday, March 9, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, March 17, 2026ASSIGNED TO EXAMINER
Thursday, March 19, 2026NON-FINAL ACTION WRITTEN
Thursday, March 19, 2026NON-FINAL ACTION E-MAILED
Thursday, March 19, 2026NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, April 16, 2026TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, April 16, 2026CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, April 16, 2026TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, April 17, 2026APPROVED FOR PUB - PRINCIPAL REGISTER