THE STANDARD Trademark

Trademark Overview


On Thursday, March 22, 2018, a trademark application was filed for THE STANDARD with the United States Patent and Trademark Office. The USPTO has given the THE STANDARD trademark a serial number of 87845444. The federal status of this trademark filing is CANCELLATION TERMINATED - SEE TTAB RECORDS as of Friday, December 22, 2023. This trademark is owned by JWR Holdings, LLC. The THE STANDARD trademark is filed in the Insurance & Financial Services category with the following description:

Real estate management services; leasing and management of real estate; leasing and management of residential real estate; leasing and management of apartments; leasing and management of multiple unit housing; leasing and management of student housing; management of single unit student housing; real estate rental services, namely, rental of residential housing; real estate services, namely, rental property management; real estate services, namely, rental of short-term furnished apartments; apartment house management; renting of apartments; rental of apartments in an apartment community
the standard

General Information


Serial Number87845444
Word MarkTHE STANDARD
Filing DateThursday, March 22, 2018
Status780 - CANCELLATION TERMINATED - SEE TTAB RECORDS
Status DateFriday, December 22, 2023
Registration Number5824166
Registration DateTuesday, August 6, 2019
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 19, 2019

Trademark Statements


Description of MarkThe mark consists of "The Standard" under a glacial mountain with three peaks. The "S" in "Standard" is enlarged and the wording "THE" and the letters "TANDARD" are overlined and underlined.
Goods and ServicesReal estate management services; leasing and management of real estate; leasing and management of residential real estate; leasing and management of apartments; leasing and management of multiple unit housing; leasing and management of student housing; management of single unit student housing; real estate rental services, namely, rental of residential housing; real estate services, namely, rental property management; real estate services, namely, rental of short-term furnished apartments; apartment house management; renting of apartments; rental of apartments in an apartment community
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, March 29, 2018
Primary Code036
First Use Anywhere DateSaturday, August 1, 2015
First Use In Commerce DateSaturday, August 1, 2015

Trademark Owner History


Party NameJWR Holdings, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressAthens, GA 30601

Party NameJWR Holdings, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressAthens, GA 30601

Party NameJWR Holdings, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAthens, GA 30601

Trademark Events


Event DateEvent Description
Friday, March 30, 2018NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, March 26, 2018NEW APPLICATION ENTERED
Thursday, March 29, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, January 30, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, July 5, 2018ASSIGNED TO EXAMINER
Thursday, July 12, 2018NON-FINAL ACTION WRITTEN
Thursday, July 12, 2018NON-FINAL ACTION E-MAILED
Thursday, July 12, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, December 14, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, December 14, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, December 15, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, December 22, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, February 19, 2019PUBLISHED FOR OPPOSITION
Tuesday, February 19, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 19, 2019EXTENSION OF TIME TO OPPOSE RECEIVED
Sunday, June 30, 2019EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Tuesday, August 6, 2019REGISTERED-PRINCIPAL REGISTER
Friday, November 29, 2019CANCELLATION INSTITUTED NO. 999999
Friday, February 18, 2022NOTICE OF SUIT
Friday, December 22, 2023CANCELLATION TERMINATED NO. 999999
Friday, December 22, 2023CANCELLATION DENIED NO. 999999
Friday, December 22, 2023TTAB RELEASE CASE TO TRADEMARKS
Tuesday, August 6, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, September 23, 2024TEAS SECTION 8 & 15 RECEIVED
Thursday, February 6, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, February 6, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, February 6, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED