THE SMART CHOICE Trademark
Trademark Overview
On Tuesday, March 13, 2007, a trademark application was filed for THE SMART CHOICE with the United States Patent and Trademark Office. The USPTO has given the THE SMART CHOICE trademark a serial number of 77129658. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Wednesday, April 3, 2019. This trademark is owned by Reading Rock Incorporated. The THE SMART CHOICE trademark is filed in the Non-Metallic Building Material Products category with the following description:
Masonry veneer products, namely blocks, bricks and stones
General Information
| Serial Number | 77129658 |
| Word Mark | THE SMART CHOICE |
| Filing Date | Tuesday, March 13, 2007 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Wednesday, April 3, 2019 |
| Registration Number | 3351244 |
| Registration Date | Tuesday, December 11, 2007 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 25, 2007 |
Trademark Statements
| Goods and Services | Masonry veneer products, namely blocks, bricks and stones |
Classification Information
| International Class | 019 - Building materials (non-metallic); nonmetallic rigid pipes for building; asphalt, pitch and bitumen; nonmetallic transportable buildings; monuments, not of metal. |
| US Class Codes | 001, 012, 033, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Wednesday, April 3, 2019 |
| Primary Code | 019 |
| First Use Anywhere Date | Friday, December 31, 1999 |
| First Use In Commerce Date | Friday, December 31, 1999 |
Trademark Owner History
| Party Name | Reading Rock Incorporated |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45246 |
| Party Name | Reading Rock Incorporated |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45246 |
| Party Name | Reading Rock Incorporated |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45246 |
Trademark Events
| Event Date | Event Description |
| Wednesday, April 3, 2019 | CANCELLED SEC. 8 (10-YR) |
| Monday, January 22, 2018 | POST REGISTRATION ACTION MAILED - SEC. 8 & 9 |
| Wednesday, January 10, 2018 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, December 12, 2017 | TEAS SECTION 8 & 9 RECEIVED |
| Sunday, December 11, 2016 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Sunday, March 10, 2013 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, March 10, 2013 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Sunday, March 10, 2013 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, February 21, 2013 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, December 11, 2007 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 25, 2007 | PUBLISHED FOR OPPOSITION |
| Wednesday, September 5, 2007 | NOTICE OF PUBLICATION |
| Tuesday, August 21, 2007 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, August 21, 2007 | ASSIGNED TO LIE |
| Sunday, July 8, 2007 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, June 23, 2007 | ASSIGNED TO EXAMINER |
| Friday, March 16, 2007 | NEW APPLICATION ENTERED IN TRAM |