| Serial Number | 88462061 |
| Word Mark | THE SHIFT |
| Filing Date | Thursday, June 6, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, December 24, 2019 |
| Registration Number | 5943462 |
| Registration Date | Tuesday, December 24, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 8, 2019 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Educational and entertainment services, namely, a continuing program about mental health accessible by means of the internet |
| Description of Mark | The mark consists of the wording "the" over the wording "shift" in shadowed block capital letters shaded to appear worn or distressed. The right segment of the "h" in "the" appears to extend downwards, behind, and through the middle segment of the "h" in "shift" before turning to the right and culminating in an arrow. |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 20, 2019 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, May 30, 2019 |
| First Use In Commerce Date | Thursday, May 30, 2019 |
| Party Name | THE SHIFT PRODUCTIONS, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | PACOIMA, CA 91331 |
| Party Name | Beam-In Studios |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Long Beach, CA 90802 |
| Party Name | Beam-In Studios |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Long Beach, CA 90802 |
| Party Name | Beam-In Studios |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Long Beach, CA 90802 |
| Party Name | MOPED Productions |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10001 |
| Party Name | MOPED Productions |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10001 |
| Party Name | MOPED Productions |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10001 |
| Party Name | Heard From the Heart |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Woodland Hills, CA 91303 |
| Party Name | Heard From the Heart |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Woodland Hills, CA 91303 |
| Party Name | Heard From the Heart |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Woodland Hills, CA 91303 |
| Party Name | The Garrahan Group, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | EL SEGUNDO, CA 90245 |
| Party Name | The Garrahan Group, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | EL SEGUNDO, CA 90245 |
| Party Name | The Garrahan Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | EL SEGUNDO, CA 90245 |
| Event Date | Event Description |
| Monday, June 10, 2019 | NEW APPLICATION ENTERED |
| Thursday, June 20, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 21, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, August 28, 2019 | ASSIGNED TO EXAMINER |
| Friday, August 30, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 18, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 8, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 8, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 24, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, June 1, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, December 24, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, December 16, 2025 | TEAS SECTION 8 & 15 RECEIVED |