THE SELECTIVE EDGE Trademark

Trademark Overview


On Tuesday, February 17, 2015, a trademark application was filed for THE SELECTIVE EDGE with the United States Patent and Trademark Office. The USPTO has given the THE SELECTIVE EDGE trademark a serial number of 86537328. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, October 16, 2020. This trademark is owned by Selective Insurance Group, Inc.. The THE SELECTIVE EDGE trademark is filed in the Insurance & Financial Services category with the following description:

Insurance services, namely, underwriting, issuance and administration of personal insurance, namely homeowners and rental insurance and automobile insurance
the selective edge

General Information


Serial Number86537328
Word MarkTHE SELECTIVE EDGE
Filing DateTuesday, February 17, 2015
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, October 16, 2020
Registration Number4795267
Registration DateTuesday, August 18, 2015
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, June 2, 2015

Trademark Statements


Description of MarkThe mark consists of the words "The Selective EDGE" in an italic font with the words stacked so that each word is on a separate line, with the words "The" and "Selective" having initial capital letters and "EDGE" in all capital letters.
Goods and ServicesInsurance services, namely, underwriting, issuance and administration of personal insurance, namely homeowners and rental insurance and automobile insurance
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 3, 2015
Primary Code036
First Use Anywhere DateThursday, January 1, 2015
First Use In Commerce DateThursday, January 1, 2015

Trademark Owner History


Party NameSelective Insurance Group, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBranchville, NJ 07890

Party NameSelective Insurance Group, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBranchville, NJ 07890

Party NameSelective Insurance Group, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBranchville, NJ 07890

Trademark Events


Event DateEvent Description
Friday, April 17, 2015ASSIGNED TO EXAMINER
Wednesday, May 13, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 18, 2015REGISTERED-PRINCIPAL REGISTER
Tuesday, August 18, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, August 28, 2020TEAS SECTION 8 & 15 RECEIVED
Friday, February 20, 2015NEW APPLICATION ENTERED
Tuesday, March 3, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, April 17, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, June 2, 2015PUBLISHED FOR OPPOSITION
Tuesday, June 2, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Friday, October 16, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Friday, October 16, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, October 16, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sunday, August 18, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED