THE ROOT OF WHAT MATTERS Trademark

Trademark Overview


On Monday, July 24, 2017, a trademark application was filed for THE ROOT OF WHAT MATTERS with the United States Patent and Trademark Office. The USPTO has given the THE ROOT OF WHAT MATTERS trademark a serial number of 87540244. The federal status of this trademark filing is REGISTERED as of Tuesday, June 12, 2018. This trademark is owned by SUR Natural Health Brands, LLC. The THE ROOT OF WHAT MATTERS trademark is filed in the Light Beverage Products category with the following description:

Non-alcoholic beverages; non-alcoholic beverages containing curcumin from turmeric; non-alcoholic beverages containing water and natural flavoring; non-alcoholic fruit-flavored beverages
the root of what matters

General Information


Serial Number87540244
Word MarkTHE ROOT OF WHAT MATTERS
Filing DateMonday, July 24, 2017
Status700 - REGISTERED
Status DateTuesday, June 12, 2018
Registration Number5493793
Registration DateTuesday, June 12, 2018
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 28, 2017

Trademark Statements


Goods and ServicesNon-alcoholic beverages; non-alcoholic beverages containing curcumin from turmeric; non-alcoholic beverages containing water and natural flavoring; non-alcoholic fruit-flavored beverages

Classification Information


International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateSaturday, July 29, 2017
Primary Code032
First Use Anywhere DateFriday, October 20, 2017
First Use In Commerce DateFriday, October 20, 2017

Trademark Owner History


Party NameSUR Natural Health Brands, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressShorewood, WI 53211

Party NameSUR Natural Health Brands, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressShorewood, WI 53211

Party NameSUR Natural Health Brands, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressShorewood, WI 53211

Trademark Events


Event DateEvent Description
Monday, June 12, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, June 12, 2018REGISTERED-PRINCIPAL REGISTER
Tuesday, May 8, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, May 7, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, April 17, 2018STATEMENT OF USE PROCESSING COMPLETE
Thursday, March 29, 2018USE AMENDMENT FILED
Tuesday, April 17, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, March 29, 2018TEAS STATEMENT OF USE RECEIVED
Tuesday, January 23, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, November 28, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 28, 2017PUBLISHED FOR OPPOSITION
Wednesday, November 8, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, October 26, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, October 23, 2017ASSIGNED TO EXAMINER
Saturday, July 29, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED