| Serial Number | 99554787 |
| Word Mark | THE ROLEX FILM COMPANY |
| Filing Date | Thursday, December 18, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Tuesday, July 14, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 4, 2026 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Promotional marketing services; Production of advertising films; Dissemination, publication and distribution of advertising material; Development of advertising concepts; Writing and publication of advertising texts; Promotion of goods and services of others through sponsorship of cultural, athletic and philanthropic activities; Online retail store services for downloadable and pre-recorded music and movies |
| Goods and Services | Film production; Distribution of motion picture films; Audio and video recording services; Video production; Video recording services; Audio recording and production; Production and distribution of radio and television programs; Film studio services; Entertainment services, namely, displaying a series of films; Multimedia entertainment services in the nature of development, production and post-production services in the fields of video and films; Production of films, other than advertising films; Organization and hosting of conferences, congresses and symposiums in the field of cultural, athletic and philanthropic activities for cultural and educational purposes; Organization and hosting of award ceremonies; Publication and editing of printed matter, namely, newspapers, periodicals, magazines and books; Organization, production, presentation and hosting film festivals for cultural or entertainment purposes; Photographic reporting; Cinematographic reporting |
| Goods and Services | Digital media, namely, pre-recorded video cassettes and downloadable audio recordings featuring cultural, athletic and philanthropic activities; Pre-recorded cinematographic films featuring cultural, athletic and philanthropic activities; Apparatus for recording, transmission and reproduction of sound; Prerecorded audio cassettes featuring cultural, athletic and philanthropic activities; Compact discs featuring cultural, athletic and philanthropic activities; Downloadable electronic publications in the nature of books, magazines and brochures in the field of cultural, athletic and philanthropic activities; Downloadable podcasts in the field of cultural, athletic and philanthropic activities; Downloadable audio and video files featuring cultural, athletic and philanthropic activities; Electronic publications in the nature of books, magazines and brochures, in the field of cultural, athletic and philanthropic activities downloadable from the Internet; Downloadable computer programs for editing images, sounds and videos; Blank magnetic computer tapes; Blank magnetic discs; Floppy disc drives; Downloadable software for transmitting audio and video messages; Downloadable musical sound recordings; Downloadable musical video recordings; Digital music downloadable from the Internet; Downloadable electronic publications in the nature of newspapers, periodicals, journals and books in the field of cultural, athletic and philanthropic activities |
| Goods and Services | Graphic art design services; Graphic design of promotional materials; Development of computer platforms; Technical writing; Hosting of websites; Hosting of computer platforms on the Internet |
| Description of Mark | The mark consists of a shaded rectangle containing a crown design appearing to the left of the wording "THE ROLEX FILM COMPANY" with a horizontal line appearing stacked between "THE" and "ROLEX". |
| Goods and Services | Printed newspapers; Collectable printed trading cards; Printed brochures about cultural, athletic and philanthropic activities; Printed leaflets about cultural, athletic and philanthropic activities; Printed magazines in the field of cultural, athletic and philanthropic activities; Printed periodicals in the field of cultural, athletic and philanthropic activities; Printed journals in the field of cultural, athletic and philanthropic activities; Printed books in the field of cultural, athletic and philanthropic activities; Printed posters; Printed calendars; Printed photographs; Printed publications, namely, books, hand-outs and workbooks in the field of cultural, athletic and philanthropic activities; Printed maps; Printed instructional and teaching materials in the field of cultural, athletic and philanthropic activities |
| Goods and Services | Data transmission services via telecommunication means; Communications by electronic means, namely, mobile phones; Broadcasting services of television programs and cinematographic films via the Internet and digital communication networks; Provision of access to electronic sites used to access films and television programs provided by a video-on-demand service |
| Goods and Services | Financial patronage in the nature of financial sponsorship of cultural, athletic and philanthropic activities; Providing financial sponsorship of a charity event; Charitable fundraising; Arranging finance for movie film projects; Providing scholarships for musicians, actors and film directors |
| NOT AVAILABLE | "FILM COMPANY" |
| Goods and Services | Licensing of rights to video productions, radio and television programs; Granting of licenses for industrial property rights to films, video productions, radio and television programs, music and images; Legal services relating to the exploitation of copyright and other intellectual property rights |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 016 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 038 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 18, 2025 |
| Primary Code | 045 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Rolex Watch U.S.A., Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10022 US |
| Event Date | Event Description |
| Thursday, December 18, 2025 | NEW APPLICATION ENTERED |
| Thursday, December 18, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, January 13, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, January 13, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, January 13, 2026 | ASSIGNED TO EXAMINER |
| Tuesday, January 13, 2026 | NON-FINAL ACTION WRITTEN |
| Tuesday, January 13, 2026 | NON-FINAL ACTION E-MAILED |
| Tuesday, January 13, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 27, 2026 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Friday, March 27, 2026 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Saturday, June 27, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, June 27, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, June 27, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, July 1, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, July 1, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, July 1, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, July 1, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, July 1, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, July 1, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, July 2, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, July 2, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, July 2, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, July 2, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, July 2, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |