Trademark Overview
On Monday, June 29, 2026, a trademark application was filed for THE PLAYBOOK with the United States Patent and Trademark Office. The USPTO has given the THE PLAYBOOK trademark a serial number of 99911153. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Monday, June 29, 2026. This trademark is owned by Husch Blackwell Consulting, LLC. The THE PLAYBOOK trademark is filed in the Computer & Software Services & Scientific Services category with the following description:
Providing temporary use of on-line non-downloadable software for tracking athlete eligibility, name-image-likeness (NIL) activities, transfer processes, and post-commitment planning; organizing and delivering educational content to student-athletes and their families; Providing temporary use of on-line non-downloadable software for coordinating activities, tracking compliance requirements, facilitating communication between coaches, athletes and families, and generating analytics and reports for athletic clubs and organizations; and managing student-athlete lifecycle from recruitment through post-athletic career transitions; Providing temporary use of on-line non-downloadable software for managing athletic programs and student-athlete compliance
