| Serial Number | 79409341 |
| Word Mark | THE ORDINARY. |
| Filing Date | Friday, September 6, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, October 21, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, October 21, 2025 |
| Goods and Services | Lip balm; non-medicated lip balms; non-medicated lip care preparations; lip cream; lip gloss; lip polisher; lip conditioner; lip neutralizers; lip liner; non-medicated lip plumping preparations; cosmetic lip moisturizers; cosmetics, namely, lip primer; cosmetics, namely, lip repairers; cuticle conditioners; cuticle cream; cuticle softeners; body moisturizers; hand moisturizers; elbow moisturizers; non-medicated balms for use on hair, skin and lips |
| Pseudo Mark | THE ORDINARY |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 14, 2024 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Deciem Beauty Group Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | CA |
| Party Name | Deciem Beauty Group Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | CA |
| Event Date | Event Description |
| Thursday, November 14, 2024 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Friday, November 15, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, November 15, 2024 | APPLICATION FILING RECEIPT MAILED |
| Monday, March 10, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, March 18, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, March 19, 2025 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Thursday, May 1, 2025 | REFUSAL PROCESSED BY MPU |
| Thursday, May 1, 2025 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Saturday, May 17, 2025 | REFUSAL PROCESSED BY IB |
| Monday, June 23, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, June 23, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, June 23, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, September 20, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 15, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 21, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 21, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |