THE NEW VANGUARD Trademark

Trademark Overview


On Wednesday, January 21, 2026, a trademark application was filed for THE NEW VANGUARD with the United States Patent and Trademark Office. The USPTO has given the THE NEW VANGUARD trademark a serial number of 99606523. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, January 21, 2026. This trademark is owned by New Vanguard LLC. The THE NEW VANGUARD trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Organizing cultural and arts events; Entertainment services in the nature of production of live events for parties and special events for social entertainment purposes; Film and video film production; Organization of events for cultural purposes; Organizing events in the field of art for cultural or educational purposes

Marketing research; Marketing consulting; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; Advertising services, namely, promoting and marketing the goods and services of others in the field of entertainment via print and electronic media
the new vanguard

General Information


Serial Number99606523
Word MarkTHE NEW VANGUARD
Filing DateWednesday, January 21, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateWednesday, January 21, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesOrganizing cultural and arts events; Entertainment services in the nature of production of live events for parties and special events for social entertainment purposes; Film and video film production; Organization of events for cultural purposes; Organizing events in the field of art for cultural or educational purposes
Description of MarkThe mark consists of the words “The Vanguard” in stylized lettering. The word “The” appears in a thin sans-serif font above the word “Vanguard.” The word “New” appears between “The” and “Vanguard” in a handwritten-style script and is crossed out with a horizontal strikethrough line. The word “Vanguard” appears in a bold serif typeface, with the letters “a” and “u” rendered in a pixelated or digital-style font. To the upper right of the word “Vanguard” appears a small pixelated circular symbol containing a stylized face. The mark is presented in black on a white background.
Goods and ServicesMarketing research; Marketing consulting; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; Advertising services, namely, promoting and marketing the goods and services of others in the field of entertainment via print and electronic media

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, January 21, 2026
Primary Code035
First Use Anywhere DateFriday, January 1, 2021
First Use In Commerce DateFriday, January 1, 2021

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, January 21, 2026
Primary Code041
First Use Anywhere DateFriday, January 1, 2021
First Use In Commerce DateFriday, January 1, 2021

Trademark Owner History


Party NameNew Vanguard LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60609

Trademark Events


Event DateEvent Description
Wednesday, January 21, 2026NEW APPLICATION ENTERED
Wednesday, January 21, 2026APPLICATION FILING RECEIPT MAILED