THE NEW STANDARD IN CLEAN BEAUTY Trademark

Trademark Overview


On Monday, July 15, 2019, a trademark application was filed for THE NEW STANDARD IN CLEAN BEAUTY with the United States Patent and Trademark Office. The USPTO has given the THE NEW STANDARD IN CLEAN BEAUTY trademark a serial number of 88515153. The federal status of this trademark filing is REGISTERED as of Tuesday, October 13, 2020. This trademark is owned by Young Living Essential Oils, LC. The THE NEW STANDARD IN CLEAN BEAUTY trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Beauty serums; blush; cosmetic preparations; cosmetics; essential oils; eye cream; eye gels; eye shadow; eyeliner; facial cleansers; facial masks; facial scrubs; facial washes; foundation make-up; lip gloss; lipstick; make-up; mascara; moisturizing creams; non-medicated skin care preparations; skin bronzer; skin toners; sunscreen preparations; facial moisturizers; skin lotions; skin moisturizer
the new standard in clean beauty

General Information


Serial Number88515153
Word MarkTHE NEW STANDARD IN CLEAN BEAUTY
Filing DateMonday, July 15, 2019
Status700 - REGISTERED
Status DateTuesday, October 13, 2020
Registration Number6176205
Registration DateTuesday, October 13, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 19, 2019

Trademark Statements


Goods and ServicesBeauty serums; blush; cosmetic preparations; cosmetics; essential oils; eye cream; eye gels; eye shadow; eyeliner; facial cleansers; facial masks; facial scrubs; facial washes; foundation make-up; lip gloss; lipstick; make-up; mascara; moisturizing creams; non-medicated skin care preparations; skin bronzer; skin toners; sunscreen preparations; facial moisturizers; skin lotions; skin moisturizer

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateSaturday, July 20, 2019
Primary Code003
First Use Anywhere DateWednesday, July 17, 2019
First Use In Commerce DateWednesday, July 17, 2019

Trademark Owner History


Party NameYoung Living Essential Oils, LC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressLehi, UT 84043

Party NameYoung Living Essential Oils, LC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressLehi, UT 84043

Party NameYoung Living Essential Oils, LC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressLehi, UT 84043

Trademark Events


Event DateEvent Description
Saturday, July 20, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, September 30, 2019ASSIGNED TO EXAMINER
Thursday, July 18, 2019NEW APPLICATION ENTERED
Tuesday, January 14, 2020NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, October 7, 2019EXAMINERS AMENDMENT -WRITTEN
Monday, October 7, 2019EXAMINERS AMENDMENT E-MAILED
Monday, October 7, 2019NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, October 7, 2019EXAMINER'S AMENDMENT ENTERED
Monday, October 7, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, October 10, 2019ASSIGNED TO LIE
Wednesday, October 30, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 19, 2019PUBLISHED FOR OPPOSITION
Tuesday, November 19, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, September 2, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, July 14, 2020SOU EXTENSION 1 FILED
Monday, August 17, 2020ABANDONMENT - NO USE STATEMENT FILED
Monday, August 17, 2020ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Tuesday, August 18, 2020NOTICE OF REVIVAL - E-MAILED
Tuesday, August 18, 2020USE AMENDMENT FILED
Tuesday, August 18, 2020TEAS PETITION TO REVIVE RECEIVED
Tuesday, August 18, 2020PETITION TO REVIVE-GRANTED
Tuesday, August 18, 2020SOU EXTENSION RECEIVED WITH TEAS PETITION
Tuesday, August 18, 2020TEAS STATEMENT OF USE RECEIVED
Wednesday, September 2, 2020STATEMENT OF USE PROCESSING COMPLETE
Monday, August 22, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, September 2, 2020SOU EXTENSION 1 GRANTED
Thursday, September 3, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, September 8, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, September 9, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, October 13, 2020REGISTERED-PRINCIPAL REGISTER
Monday, August 22, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 22, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Monday, August 22, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, October 13, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, August 22, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, August 22, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED