| Serial Number | 98744977 |
| Word Mark | THE NEW ROUGE |
| Filing Date | Wednesday, September 11, 2024 |
| Status | 731 - SECOND EXTENSION - GRANTED |
| Status Date | Thursday, April 30, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 4, 2025 |
| Goods and Services | Cologne; Shampoos; Bath preparations, not for medical purposes; Body creams; Body lotion; Body scrubs; Body wash; Cosmetic body care preparations, namely, body and scalp scrub; Hair masks; Hand creams; Hand lotions; Hair conditioners; Non-medicated skin care preparations, namely, creams, lotions, gels, toners, cleaners and peels |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 11, 2024 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Maesa LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10281 US |
| Party Name | Maesa LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10281 US |
| Event Date | Event Description |
| Wednesday, September 11, 2024 | NEW APPLICATION ENTERED |
| Wednesday, September 11, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, September 19, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, September 19, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, September 19, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, February 6, 2025 | ASSIGNED TO EXAMINER |
| Friday, February 7, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 26, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 4, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 4, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 29, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, August 28, 2025 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, March 4, 2026 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, August 28, 2025 | TEAS REQUEST TO DIVIDE RECEIVED |
| Thursday, August 28, 2025 | DIVISIONAL REQUEST RECEIVED |
| Tuesday, March 24, 2026 | DIVISIONAL PROCESSING COMPLETE |
| Wednesday, August 27, 2025 | SOU EXTENSION 1 FILED |
| Tuesday, March 24, 2026 | SOU EXTENSION 1 GRANTED |
| Tuesday, March 24, 2026 | CORRECTED NOA E-MAILED |
| Wednesday, March 25, 2026 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, April 27, 2026 | SOU TEAS EXTENSION RECEIVED |
| Sunday, April 26, 2026 | SOU EXTENSION 2 FILED |
| Thursday, April 30, 2026 | SOU EXTENSION 2 GRANTED |
| Friday, May 1, 2026 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |