THE NEW GOLD STANDARD IN COLA Trademark
Trademark Overview
On Monday, January 26, 2026, a trademark application was filed for THE NEW GOLD STANDARD IN COLA with the United States Patent and Trademark Office. The USPTO has given the THE NEW GOLD STANDARD IN COLA trademark a serial number of 99615062. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 23, 2026. This trademark is owned by The POPWTR Company. The THE NEW GOLD STANDARD IN COLA trademark is filed in the Light Beverage Products category with the following description:
Soft drinks; Non-alcoholic carbonated beverages; Carbonated non-alcoholic drinks
General Information
| Serial Number | 99615062 |
| Word Mark | THE NEW GOLD STANDARD IN COLA |
| Filing Date | Monday, January 26, 2026 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, June 23, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 23, 2026 |
Trademark Statements
| Goods and Services | Soft drinks; Non-alcoholic carbonated beverages; Carbonated non-alcoholic drinks |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, January 26, 2026 |
| Primary Code | 032 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | The POPWTR Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Las Vegas, NV 89113
US |
| Party Name | The POPWTR Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Las Vegas, NV 89113
US |
Trademark Events
| Event Date | Event Description |
| Monday, January 26, 2026 | NEW APPLICATION ENTERED |
| Monday, January 26, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, January 26, 2026 | APPLICATION FILING RECEIPT MAILED |
| Sunday, March 29, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Sunday, March 29, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Sunday, March 29, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, May 6, 2026 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Wednesday, May 6, 2026 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Friday, May 22, 2026 | ASSIGNED TO EXAMINER |
| Thursday, May 28, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 17, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 23, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 23, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
