THE NEW GOLD STANDARD Trademark

Trademark Overview


On Friday, October 18, 2024, a trademark application was filed for THE NEW GOLD STANDARD with the United States Patent and Trademark Office. The USPTO has given the THE NEW GOLD STANDARD trademark a serial number of 98808415. The federal status of this trademark filing is EX PARTE APPEAL PENDING as of Wednesday, December 17, 2025. This trademark is owned by Robinhood Markets, Inc.. The THE NEW GOLD STANDARD trademark is filed in the Insurance & Financial Services category with the following description:

issuing of credit cards; credit card transaction processing services; credit card account management and servicing, namely, tracking of credit card expenses and payments, and provision of monthly account statements; credit card payment processing services
the new gold standard

General Information


Serial Number98808415
Word MarkTHE NEW GOLD STANDARD
Filing DateFriday, October 18, 2024
Status760 - EX PARTE APPEAL PENDING
Status DateWednesday, December 17, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and Servicesissuing of credit cards; credit card transaction processing services; credit card account management and servicing, namely, tracking of credit card expenses and payments, and provision of monthly account statements; credit card payment processing services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, October 18, 2024
Primary Code036
First Use Anywhere DateTuesday, September 10, 2024
First Use In Commerce DateTuesday, September 10, 2024

Trademark Owner History


Party NameRobinhood Markets, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMenlo Park, CA 94025

Trademark Events


Event DateEvent Description
Friday, October 18, 2024NEW APPLICATION ENTERED
Friday, October 18, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, December 18, 2024ASSIGNED TO EXAMINER
Monday, December 23, 2024NON-FINAL ACTION WRITTEN
Monday, December 23, 2024NON-FINAL ACTION E-MAILED
Monday, December 23, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, March 24, 2025APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Monday, March 24, 2025APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Monday, June 23, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, June 23, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, June 23, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, July 18, 2025FINAL REFUSAL WRITTEN
Friday, July 18, 2025FINAL REFUSAL E-MAILED
Friday, July 18, 2025NOTIFICATION OF FINAL REFUSAL EMAILED
Monday, October 20, 2025APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Monday, October 20, 2025APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Wednesday, November 19, 2025EXPARTE APPEAL RECEIVED AT TTAB
Wednesday, November 19, 2025JURISDICTION RESTORED TO EXAMINING ATTORNEY
Wednesday, November 19, 2025EX PARTE APPEAL-INSTITUTED
Wednesday, November 19, 2025TEAS REQUEST FOR RECONSIDERATION RECEIVED
Wednesday, December 3, 2025ASSIGNED TO LIE
Wednesday, December 3, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 3, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, December 16, 2025ACTION CONTINUING FINAL - COMPLETED
Tuesday, December 16, 2025ACTION DENYING REQ FOR RECON E-MAILED
Tuesday, December 16, 2025NOTIFICATION OF ACTION DENYING REQ FOR RECON E-MAILED