THE NEVER LIST Trademark

Trademark Overview


On Thursday, November 17, 2016, a trademark application was filed for THE NEVER LIST with the United States Patent and Trademark Office. The USPTO has given the THE NEVER LIST trademark a serial number of 87241059. The federal status of this trademark filing is REGISTERED as of Tuesday, March 26, 2019. This trademark is owned by COUNTER BRANDS, LLC. The THE NEVER LIST trademark is filed in the Medical & Beauty Services & Agricultural Services category with the following description:

Providing a website featuring medical information about the health effects of cosmetics and skincare ingredients; providing a website featuring beauty information about the application of cosmetics and skincare ingredients
the never list

General Information


Serial Number87241059
Word MarkTHE NEVER LIST
Filing DateThursday, November 17, 2016
Status700 - REGISTERED
Status DateTuesday, March 26, 2019
Registration Number5710220
Registration DateTuesday, March 26, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 20, 2017

Trademark Statements


Goods and ServicesProviding a website featuring medical information about the health effects of cosmetics and skincare ingredients; providing a website featuring beauty information about the application of cosmetics and skincare ingredients

Classification Information


International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, November 23, 2016
Primary Code044
First Use Anywhere DateFriday, February 14, 2014
First Use In Commerce DateFriday, February 14, 2014

Trademark Owner History


Party NameG2G NEWCO, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressSANTA MONICA, CA 90404

Party NameCOUNTER BRANDS, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSanta Monica, CA 90401

Party NameCOUNTER BRANDS, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSanta Monica, CA 90401

Party NameCOUNTER BRANDS, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSanta Monica, CA 90404

Trademark Events


Event DateEvent Description
Monday, November 21, 2016NEW APPLICATION ENTERED
Wednesday, November 23, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, February 23, 2017ASSIGNED TO EXAMINER
Thursday, February 23, 2017NON-FINAL ACTION WRITTEN
Thursday, February 23, 2017NON-FINAL ACTION E-MAILED
Thursday, February 23, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, May 3, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, May 3, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, May 4, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, May 5, 2017FINAL REFUSAL WRITTEN
Friday, May 5, 2017FINAL REFUSAL E-MAILED
Friday, May 5, 2017NOTIFICATION OF FINAL REFUSAL EMAILED
Tuesday, May 9, 2017TEAS REQUEST FOR RECONSIDERATION RECEIVED
Tuesday, May 9, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, May 10, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, May 11, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 31, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 20, 2017PUBLISHED FOR OPPOSITION
Tuesday, June 20, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 15, 2017NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Saturday, February 10, 2018SOU TEAS EXTENSION RECEIVED
Saturday, February 10, 2018SOU EXTENSION 1 FILED
Saturday, February 10, 2018SOU EXTENSION 1 GRANTED
Tuesday, February 13, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, July 18, 2018SOU TEAS EXTENSION RECEIVED
Wednesday, July 18, 2018SOU EXTENSION 2 FILED
Wednesday, July 18, 2018SOU EXTENSION 2 GRANTED
Friday, July 20, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, August 24, 2018TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, August 24, 2018APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, January 17, 2019TEAS STATEMENT OF USE RECEIVED
Thursday, January 17, 2019USE AMENDMENT FILED
Saturday, February 9, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Saturday, February 9, 2019STATEMENT OF USE PROCESSING COMPLETE
Friday, February 15, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, February 16, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, March 26, 2019REGISTERED-PRINCIPAL REGISTER
Wednesday, March 10, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, March 26, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, August 29, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP