| Serial Number | 87923279 |
| Word Mark | THE MOUNTAIN VALLEY AUTHENTIC PURE FINE |
| Filing Date | Wednesday, May 16, 2018 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Tuesday, January 7, 2025 |
| Registration Number | 5654463 |
| Registration Date | Tuesday, January 15, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 30, 2018 |
| Description of Mark | The mark consists of a depiction of mountains with evergreen trees in the left and right foreground and the word "AUTHENTIC" above the mountains all inside a circle, with the word "PURE" to the left of the circle, the word "FINE" to the right of the circle, the words "THE MOUNTAIN" in bold above the circle, and the word "VALLEY" in bold below the circle. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "AUTHENTIC PURE FINE" |
| Goods and Services | Bottled drinking water |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, May 23, 2018 |
| Primary Code | 032 |
| First Use Anywhere Date | Wednesday, February 28, 2018 |
| First Use In Commerce Date | Wednesday, February 28, 2018 |
| Party Name | DS SERVICES OF AMERICA, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Tampa, FL 33607 |
| Party Name | Mountain Valley Spring Company, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Hot Springs, AR 71901 |
| Party Name | Mountain Valley Spring Company, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Hot Springs, AR 71901 |
| Party Name | Mountain Valley Spring Company, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Hot Springs, AR 71901 |
| Event Date | Event Description |
| Thursday, September 13, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Saturday, May 19, 2018 | NEW APPLICATION ENTERED |
| Wednesday, May 23, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, May 24, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Saturday, September 8, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, January 15, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, September 13, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, September 13, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, September 13, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, September 13, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 26, 2018 | ASSIGNED TO LIE |
| Thursday, September 27, 2018 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, October 10, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 30, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 30, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, January 8, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, January 8, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, January 8, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, January 8, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, January 8, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, April 29, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, August 8, 2024 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, January 15, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, January 7, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, January 7, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, February 20, 2025 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, January 7, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |