THE MORE YOU KNOW, THE BETTER Trademark

Trademark Overview


On Friday, December 17, 2010, a trademark application was filed for THE MORE YOU KNOW, THE BETTER with the United States Patent and Trademark Office. The USPTO has given the THE MORE YOU KNOW, THE BETTER trademark a serial number of 85200454. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, February 15, 2022. This trademark is owned by Whole Foods Market IP, L.P.. The THE MORE YOU KNOW, THE BETTER trademark is filed in the Meat & Processed Food Products, Advertising and Business and Retail Services categories with the following description:

Meat, fish, and poultry

Retail grocery store services; promoting and marketing the goods of others through all public communication means
the more you know, the better

General Information


Serial Number85200454
Word MarkTHE MORE YOU KNOW, THE BETTER
Filing DateFriday, December 17, 2010
Status800 - REGISTERED AND RENEWED
Status DateTuesday, February 15, 2022
Registration Number4036340
Registration DateTuesday, October 4, 2011
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 5, 2011

Trademark Statements


Goods and ServicesMeat, fish, and poultry
Goods and ServicesRetail grocery store services; promoting and marketing the goods of others through all public communication means

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, December 23, 2010
Primary Code029
First Use Anywhere DateWednesday, February 2, 2011
First Use In Commerce DateWednesday, February 2, 2011

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, December 23, 2010
Primary Code035
First Use Anywhere DateWednesday, February 2, 2011
First Use In Commerce DateWednesday, February 2, 2011

Trademark Owner History


Party NameAMAZON TECHNOLOGIES, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressSEATTLE, WA 98109

Party NameWhole Foods Market IP, L.P.
Party Type30 - Original Registrant
Legal Entity Type13 - Limited Partnership
AddressAustin, TX 78703

Party NameWhole Foods Market IP, L.P.
Party Type20 - Owner at Publication
Legal Entity Type13 - Limited Partnership
AddressAustin, TX 78703

Party NameWhole Foods Market IP, L.P.
Party Type10 - Original Applicant
Legal Entity Type13 - Limited Partnership
AddressAustin, TX 78703

Trademark Events


Event DateEvent Description
Tuesday, February 15, 2022NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, February 15, 2022REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, February 15, 2022REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, February 15, 2022CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, November 12, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, November 12, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, November 12, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, September 7, 2021TEAS SECTION 8 & 9 RECEIVED
Sunday, October 4, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, October 23, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, June 24, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Sunday, October 8, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sunday, October 8, 2017REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sunday, October 8, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, September 11, 2017TEAS SECTION 8 & 15 RECEIVED
Tuesday, October 4, 2011REGISTERED-PRINCIPAL REGISTER
Tuesday, August 30, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, August 29, 2011LAW OFFICE REGISTRATION REVIEW COMPLETED
Friday, August 26, 2011ASSIGNED TO LIE
Friday, August 12, 2011ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, June 30, 2011STATEMENT OF USE PROCESSING COMPLETE
Thursday, June 23, 2011USE AMENDMENT FILED
Wednesday, June 29, 2011CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, June 23, 2011TEAS STATEMENT OF USE RECEIVED
Tuesday, May 31, 2011NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 5, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 5, 2011PUBLISHED FOR OPPOSITION
Friday, February 25, 2011APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, February 25, 2011ASSIGNED TO EXAMINER
Thursday, December 23, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, December 21, 2010NEW APPLICATION ENTERED IN TRAM