| Serial Number | 87000705 |
| Word Mark | THE MAX CHALLENGE |
| Filing Date | Thursday, April 14, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Friday, April 28, 2023 |
| Registration Number | 5188188 |
| Registration Date | Tuesday, April 18, 2017 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 27, 2016 |
| Goods and Services | Physical fitness training of individuals and groups |
| Description of Mark | The mark consists of the word "MAX" in red, uppercased font outlined with a thin white border and a slightly thicker, outer, gray border. The letter "A" is stylized wherein the letter appears as an upside-down V with a small red trapezoid with a gray border appearing underneath the upside-down V. A gray stick figure in the shape of an "X" appears standing behind the letter "A", with the letter "A" forming the lower half of the body of the stick figure. The upper right-hand side of the "X" extends higher than the upper left-hand side. The head of the stick figure is a gray circle and is adjacent to the lower, inner portion of the upper-right side of the "X". The literal element "THE" in smaller, gray, uppercased font, appears above the "M" in the literal element "MAX". The literal element "CHALLENGE" in smaller, gray, uppercased font appears immediately below the literal element "MAX", beginning immediately below the beginning of the letter "M". A red arch with a gray border extends from above the "X" in the literal element "MAX", gradually decreasing in width, to just above the letter "E" in the word "THE". A second red arch with a gray border extends from the bottom of the "X" in the literal element "MAX", to just under the beginning of the "M" in the literal element "MAX". The upper and lower red arches give the appearance of a slanted oval encircling the mark. The remaining white area is background and is not part of the mark. |
| Goods and Services | Nutrition counseling |
| Indication of Colors claimed | The color(s) red, gray and white is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "CHALLENGE" |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 19, 2016 |
| Primary Code | 041 |
| First Use Anywhere Date | Tuesday, January 17, 2017 |
| First Use In Commerce Date | Tuesday, January 17, 2017 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 19, 2016 |
| Primary Code | 044 |
| First Use Anywhere Date | Tuesday, January 17, 2017 |
| First Use In Commerce Date | Tuesday, January 17, 2017 |
| Party Name | MAX IP, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Morganville, NJ 07751 US |
| Party Name | MAX IP, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Morganville, NJ 07751 US |
| Party Name | MAX IP, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Morganville, NJ 07751 US |
| Event Date | Event Description |
| Monday, April 18, 2016 | NEW APPLICATION ENTERED |
| Tuesday, April 19, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, April 20, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, July 29, 2016 | ASSIGNED TO EXAMINER |
| Wednesday, August 3, 2016 | PRIORITY ACTION WRITTEN |
| Wednesday, August 3, 2016 | PRIORITY ACTION E-MAILED |
| Wednesday, August 3, 2016 | NOTIFICATION OF PRIORITY ACTION E-MAILED |
| Wednesday, November 16, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, November 16, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, November 17, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, November 17, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 7, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 27, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 27, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 21, 2017 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, February 22, 2017 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, March 9, 2017 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, February 22, 2017 | USE AMENDMENT FILED |
| Friday, March 10, 2017 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, March 10, 2017 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Saturday, March 11, 2017 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, April 18, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Monday, April 18, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, October 19, 2022 | TEAS SECTION 8 & 15 RECEIVED |
| Friday, April 28, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, April 28, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Friday, April 28, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, April 18, 2026 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |