THE LOOK OF LOVE Trademark

Trademark Overview


On Saturday, January 20, 2024, a trademark application was filed for THE LOOK OF LOVE with the United States Patent and Trademark Office. The USPTO has given the THE LOOK OF LOVE trademark a serial number of 98367229. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Friday, August 16, 2024. The THE LOOK OF LOVE trademark is filed in the Medical & Beauty Services & Agricultural Services category with the following description:

044 - Hair care services; Hair salon services; Hair salon services for foster children, foster youth, foster caregivers and guardians, the foster care community, foster care alumni, foster care licensing, group homes, detention centers, and other institutional facilities, homeless youth, youth in general, employment seekers, job seekers, students, Veterans, individuals and families with all hair types, individuals and families with natural and ethnic hair textures, multiracial and biracial individuals and families; Hair salon services, namely, washing, conditioning, shampooing, various hair treatments, braiding, beading, weaving, trimming, styling, tapering, extending, hair extensions, reconditioning, hair restoration, lice and scalp treatments, artistic styling, and other hair care services and advanced treatments via in-person at various salons, barbershops, at events, and in-person via travel to the participant's locations; hair care training, hair care consultations, hair care advi...
the look of love

General Information


Serial Number98367229
Word MarkTHE LOOK OF LOVE
Filing DateSaturday, January 20, 2024
Status641 - NON-FINAL ACTION - MAILED
Status DateFriday, August 16, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Description of MarkThe mark consists of The mark consists of a smiling, brown faced girl with pink cheeks, in a pink polka dot shirt, with white teeth, wavy dark brown and black hair that extends over and towards the boy to form a heart; a smiling, light pink faced boy with pink cheeks, in a blue striped shirt, with white teeth, spiked yellow hair that extends towards the girl to complete a heart, the girl and boy are embraced forming a heart with their hair, smiling faces, and bodies; they are outlined in black and a red heart rests between them; the literal wording "THE LOOK OF is black in color, while "LOVE" is red..
Indication of Colors claimedThe color(s) brown, pink, white, dark brown, black, light pink, pink, light blue, blue, yellow, black, red, and magenta are claimed as features of the mark. is/are claimed as a feature of the mark.
Goods and Services044 - Hair care services; Hair salon services; Hair salon services for foster children, foster youth, foster caregivers and guardians, the foster care community, foster care alumni, foster care licensing, group homes, detention centers, and other institutional facilities, homeless youth, youth in general, employment seekers, job seekers, students, Veterans, individuals and families with all hair types, individuals and families with natural and ethnic hair textures, multiracial and biracial individuals and families; Hair salon services, namely, washing, conditioning, shampooing, various hair treatments, braiding, beading, weaving, trimming, styling, tapering, extending, hair extensions, reconditioning, hair restoration, lice and scalp treatments, artistic styling, and other hair care services and advanced treatments via in-person at various salons, barbershops, at events, and in-person via travel to the participant's locations; hair care training, hair care consultations, hair care advice, hair care tutorials and training videos, hair care instruction for foster care licensing, also various modes of training including via written and various media such as videos that are live or prerecorded, and prerecorded audio; Charitable and for-profit services, namely, providing beauty and hair care services and various modes of training, advice, consultations, instruction, guidance, various modes of instruction; Providing advice and information in the fields of hairstyling, hair styling, haircare, hair care, hair conditioning, and hair maintenance; Providing online, via various media such as videos that are live or prerecorded, and prerecorded audio; in-person, and in-person via travel to the participants locations, consultation, training, guidance, and instruction in the fields of hair care, hair styling, hair maintenance, hairstyling, haircare, and hair upkeep; and other relevant services to various populations and participants; various forms of haircare such as haircare products, shampoos, conditioners, gels, oils, and hair finishes, and adornments contained in prince and princess gift bags or provided via prince and princess gift cards. Organizational giveaways to include website spinning wheel games where free items or online giftcards are won. Services are also rendered at beauty schools, in addition to salons. Skip and Lessly might be the names of the characters, Also in addition to hair care products, there will also be hair addornments. In addition to the nonprofit opportunity, the organization is also a franchise opportunity, that also features positive affirmations, famous quotes, tips, resources, partnerships with officials, organizations, and companies. In addition to all the other features there will also be virtual consultation and step by step training opportunities for clients.This also includes a proprietary prize giveaway application platform.

Classification Information


International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateSaturday, January 20, 2024
Primary Code044
First Use Anywhere DateMonday, January 1, 2018
First Use In Commerce DateSunday, February 11, 2018

Trademark Owner History


Party NameNOT AVAILABLE
Party Type10 - Original Applicant
Legal Entity Type01 - Individual
AddressSan Bernardino, CA 92408

Trademark Events


Event DateEvent Description
Wednesday, January 31, 2024TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED
Saturday, January 20, 2024NEW APPLICATION ENTERED
Wednesday, January 31, 2024TEAS VOLUNTARY AMENDMENT RECEIVED
Monday, May 20, 2024NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, May 20, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, August 15, 2024ASSIGNED TO EXAMINER
Friday, August 16, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, August 16, 2024NON-FINAL ACTION WRITTEN
Friday, August 16, 2024NON-FINAL ACTION E-MAILED
Friday, June 21, 2024TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED
Friday, June 21, 2024TEAS VOLUNTARY AMENDMENT RECEIVED
Thursday, July 11, 2024TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED
Thursday, July 11, 2024TEAS VOLUNTARY AMENDMENT RECEIVED