THE LONGER. THE BETTER. Trademark
Trademark Overview
On Thursday, March 2, 1995, a trademark application was filed for THE LONGER. THE BETTER. with the United States Patent and Trademark Office. The USPTO has given the THE LONGER. THE BETTER. trademark a serial number of 74641359. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Saturday, October 19, 2002. This trademark is owned by BASF CORPORATION. The THE LONGER. THE BETTER. trademark is filed in the Computer & Software Products & Electrical & Scientific Products category with the following description:
blank videotapes
General Information
| Serial Number | 74641359 |
| Word Mark | THE LONGER. THE BETTER. |
| Filing Date | Thursday, March 2, 1995 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Saturday, October 19, 2002 |
| Registration Number | 1949086 |
| Registration Date | Tuesday, January 16, 1996 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 24, 1995 |
Trademark Statements
| Goods and Services | blank videotapes |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, October 19, 2002 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, October 1, 1992 |
| First Use In Commerce Date | Thursday, October 1, 1992 |
Trademark Owner History
| Party Name | BASF CORPORATION |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Mount Olive, NJ 078281234 |
| Party Name | BASF CORPORATION |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Mount Olive, NJ 078281234 |
| Party Name | BASF CORPORATION |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Mount Olive, NJ 078281234 |
Trademark Events
| Event Date | Event Description |
| Saturday, October 19, 2002 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, January 16, 1996 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 24, 1995 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 24, 1995 | PUBLISHED FOR OPPOSITION |
| Friday, September 22, 1995 | NOTICE OF PUBLICATION |
| Thursday, August 10, 1995 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 8, 1995 | EXAMINER'S AMENDMENT MAILED |
| Thursday, July 27, 1995 | ASSIGNED TO EXAMINER |
