THE HOW Trademark

Trademark Overview


On Friday, September 20, 2024, a trademark application was filed for THE HOW with the United States Patent and Trademark Office. The USPTO has given the THE HOW trademark a serial number of 98761254. The federal status of this trademark filing is FIRST EXTENSION - GRANTED as of Tuesday, January 13, 2026. The THE HOW trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Video editing; Video production services

Brand evaluation services; Brand positioning services; Marketing consulting; Marketing services; Providing marketing consulting in the field of social media
the how

General Information


Serial Number98761254
Word MarkTHE HOW
Filing DateFriday, September 20, 2024
Status730 - FIRST EXTENSION - GRANTED
Status DateTuesday, January 13, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 31, 2024

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of the wording "THE" encased in an illustration of a light bulb with the wording "HOW" in block letters to the right.
Goods and ServicesVideo editing; Video production services
Goods and ServicesBrand evaluation services; Brand positioning services; Marketing consulting; Marketing services; Providing marketing consulting in the field of social media

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, September 20, 2024
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateFriday, September 20, 2024
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameNOT AVAILABLE
Party Type20 - Owner at Publication
Legal Entity Type01 - Individual
AddressFontana, CA 92337

Party NameNOT AVAILABLE
Party Type10 - Original Applicant
Legal Entity Type01 - Individual
AddressFontana, CA 92337

Trademark Events


Event DateEvent Description
Friday, September 20, 2024NEW APPLICATION ENTERED
Thursday, November 21, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, November 21, 2024NOTICE OF DESIGN SEARCH CODE E-MAILED
Tuesday, December 3, 2024ASSIGNED TO EXAMINER
Wednesday, December 4, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 25, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 31, 2024PUBLISHED FOR OPPOSITION
Tuesday, December 31, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 25, 2025NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, September 29, 2025ABANDONMENT - NO USE STATEMENT FILED
Monday, September 29, 2025ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Wednesday, November 5, 2025TEAS PETITION TO REVIVE RECEIVED
Wednesday, November 5, 2025PETITION TO REVIVE-GRANTED
Wednesday, November 5, 2025NOTICE OF REVIVAL - E-MAILED
Wednesday, November 5, 2025SOU EXTENSION RECEIVED WITH TEAS PETITION
Monday, January 12, 2026CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, August 25, 2025SOU EXTENSION 1 FILED
Tuesday, January 13, 2026SOU EXTENSION 1 GRANTED
Wednesday, January 14, 2026NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED