| Serial Number | 77868821 |
| Word Mark | THE HIERARCHY |
| Filing Date | Monday, November 9, 2009 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, February 3, 2017 |
| Registration Number | 3810556 |
| Registration Date | Tuesday, June 29, 2010 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 13, 2010 |
| Goods and Services | Entertainment services, namely, providing an on-line computer game |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, February 3, 2017 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, September 17, 2009 |
| First Use In Commerce Date | Thursday, September 17, 2009 |
| Party Name | ZYNGA INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94103 |
| Party Name | Serious Business, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94104 |
| Party Name | Serious Business, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94104 |
| Party Name | Serious Business, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94104 |
| Event Date | Event Description |
| Friday, February 3, 2017 | CANCELLED SEC. 8 (6-YR) |
| Monday, June 29, 2015 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, December 14, 2012 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, May 24, 2012 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, May 24, 2012 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, October 5, 2011 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, June 29, 2010 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 13, 2010 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 13, 2010 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 17, 2010 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, March 17, 2010 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Saturday, March 6, 2010 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Saturday, March 6, 2010 | ASSIGNED TO LIE |
| Monday, February 15, 2010 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, February 12, 2010 | ASSIGNED TO EXAMINER |
| Monday, November 16, 2009 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Thursday, November 12, 2009 | NEW APPLICATION ENTERED IN TRAM |