THE HEARTBREAKER Trademark
Trademark Overview
On Thursday, September 5, 2024, a trademark application was filed for THE HEARTBREAKER with the United States Patent and Trademark Office. The USPTO has given the THE HEARTBREAKER trademark a serial number of 98736116. The federal status of this trademark filing is REGISTERED as of Tuesday, May 27, 2025. This trademark is owned by Savory Swig Stores, LLC. The THE HEARTBREAKER trademark is filed in the Light Beverage Products category with the following description:
Non-alcoholic beverages containing fruit juices; Non-alcoholic beverages, namely, carbonated beverages; Non-alcoholic carbonated beverages; Non-alcoholic fruit juice beverages; Non-alcoholic sparkling fruit juice beverages; Carbonated beverages, non-alcoholic; Non-carbonated, non-alcoholic frozen flavored beverages
General Information
| Serial Number | 98736116 |
| Word Mark | THE HEARTBREAKER |
| Filing Date | Thursday, September 5, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 27, 2025 |
| Registration Number | 7809236 |
| Registration Date | Tuesday, May 27, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 8, 2025 |
Trademark Statements
| Goods and Services | Non-alcoholic beverages containing fruit juices; Non-alcoholic beverages, namely, carbonated beverages; Non-alcoholic carbonated beverages; Non-alcoholic fruit juice beverages; Non-alcoholic sparkling fruit juice beverages; Carbonated beverages, non-alcoholic; Non-carbonated, non-alcoholic frozen flavored beverages |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 5, 2024 |
| Primary Code | 032 |
| First Use Anywhere Date | Wednesday, September 12, 2018 |
| First Use In Commerce Date | Wednesday, September 12, 2018 |
Trademark Owner History
| Party Name | SWIG STORES, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | SANDY, UT 84070 |
| Party Name | Savory Swig Stores, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lehi, UT 84043 |
| Party Name | Savory Swig Stores, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lehi, UT 84043 |
| Party Name | Savory Swig Stores, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lehi, UT 84043 |
Trademark Events
| Event Date | Event Description |
| Friday, September 6, 2024 | NEW APPLICATION ENTERED |
| Friday, January 17, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 4, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, March 11, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 2, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 8, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 8, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 27, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 27, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Friday, December 12, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
