THE EYE APPEAL Trademark

Trademark Overview


On Sunday, February 28, 2021, a trademark application was filed for THE EYE APPEAL with the United States Patent and Trademark Office. The USPTO has given the THE EYE APPEAL trademark a serial number of 90551255. The federal status of this trademark filing is REGISTERED as of Tuesday, April 19, 2022. This trademark is owned by Visual Eye Appeal, LLC. The THE EYE APPEAL trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Eyeliner; Eyeshadow; Foundation; Mascara; Concealers for facial lines and wrinkles; Contour cream; Contour make-up sticks; Contour powder; Eye-shadow; Eyebrow colors; Eyebrow cosmetics; Eyebrow gel; Eyebrow pencils; Eyebrow powder; Eyeliner pencils; Eyeliners; Eyeshadow palettes; Eyeshadows; Foundation make-up; Mascaras; Skin abrasive preparations; Skin and body topical lotions, creams and oils for cosmetic use; Skin bronzer; Skin bronzing creams; Skin care preparation, namely, body polish; Skin care preparations, namely, skin peels; Skin care preparations, namely, body balm; Skin care preparations, namely, chemical peels for skin; Skin care preparations, namely, fruit acid peels for skin; Skin care products, namely, non-medicated skin serum; Skin clarifiers; Skin cleanser in liquid spray form for use as a baby wipe alternative; Skin cleansers; Skin cleansing cream; Skin cleansing lotion; Skin conditioners; Skin conditioning creams for cosmetic purposes; Skin cream; Skin creams; Skin c...
the eye appeal

General Information


Serial Number90551255
Word MarkTHE EYE APPEAL
Filing DateSunday, February 28, 2021
Status700 - REGISTERED
Status DateTuesday, April 19, 2022
Registration Number6708621
Registration DateTuesday, April 19, 2022
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 9, 2021

Trademark Statements


Goods and ServicesEyeliner; Eyeshadow; Foundation; Mascara; Concealers for facial lines and wrinkles; Contour cream; Contour make-up sticks; Contour powder; Eye-shadow; Eyebrow colors; Eyebrow cosmetics; Eyebrow gel; Eyebrow pencils; Eyebrow powder; Eyeliner pencils; Eyeliners; Eyeshadow palettes; Eyeshadows; Foundation make-up; Mascaras; Skin abrasive preparations; Skin and body topical lotions, creams and oils for cosmetic use; Skin bronzer; Skin bronzing creams; Skin care preparation, namely, body polish; Skin care preparations, namely, skin peels; Skin care preparations, namely, body balm; Skin care preparations, namely, chemical peels for skin; Skin care preparations, namely, fruit acid peels for skin; Skin care products, namely, non-medicated skin serum; Skin clarifiers; Skin cleanser in liquid spray form for use as a baby wipe alternative; Skin cleansers; Skin cleansing cream; Skin cleansing lotion; Skin conditioners; Skin conditioning creams for cosmetic purposes; Skin cream; Skin creams; Skin creams in liquid and solid; Skin creams in liquid and solid form; Skin emollients; Skin fresheners; Skin gels for accelerating, enhancing or extending tans; Skin lighteners; Skin lightening creams; Skin lotion; Skin lotions; Skin masks; Skin moisturizer; Skin moisturizer masks; Skin moisturizers used as cosmetics; Skin moisturizing gel; Skin polishing rice bran (arai-nuka); Skin soap; Skin softeners; Skin texturizers; Skin toners; Skin whitening creams; Beauty serums; Cosmetic skin fresheners; Cosmetic creams for skin care; Cosmetic patches containing sunscreen and sun block for use on the skin; Cosmetic preparations for skin care; Cosmetic preparations for skin renewal; Cosmetic preparations for protecting the skin from the sun's rays; Cosmetic preparations, namely, skin balsams; Cosmetic products in the form of aerosols for skin care; Cosmetic products taken orally, namely, pills that induce bronzing of the skin; Creamy foundation; Decorative transfers and skin jewels for cosmetic purposes; Facial concealer; Foot masks for skin care; Hand masks for skin care; Liquid eyeliners; Liquid foundation (mizu-oshiroi); Long lash mascaras; Make-up foundation; Make-up foundations; Make-up sets; Makeup setting sprays; Moisturizing preparations for the skin; Moisturizing solutions for the skin; Non-medicated skin care creams and lotions; Non-medicated skin care preparation, namely, body mist; Non-medicated skin care preparations; Non-medicated skin cream for general skin rash and irritation resulting from skin shingles; Non-medicated skin creams; Non-medicated skin creams with essential oils for use in aromatherapy; Non-medicated skin toners; Non-medicated anti-aging serum; Non-medicated cosmetic skin care preparations consisting of organic coconut virgin oil and coconut virgin oil; Non-medicated facial and eye serum containing antioxidants; Non-medicated hair serums; Non-medicated preparations all for the care of skin, hair and scalp; Non-medicated skin serums; Non-medicated stimulating lotions for the skin; Patches containing non-medicated skin care preparations; Patches containing sun screen and sun block for use on the skin; Preparations for setting hair; Seawater-based skin care preparations for skin renewal; Topical skin sprays for cosmetic purposes; Under-eye concealers; Wipes impregnated with a skin cleanser; Wrinkle removing skin care preparations
Disclaimer with Predetermined Text"EYE"

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateSaturday, May 29, 2021
Primary Code003
First Use Anywhere DateSaturday, May 1, 2021
First Use In Commerce DateSaturday, May 1, 2021

Trademark Owner History


Party NameVisual Eye Appeal, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressAtlanta, GA 30339

Party NameVisual Eye Appeal, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressAtlanta, GA 30339

Party NameVisual Eye Appeal, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAtlanta, GA 30339

Trademark Events


Event DateEvent Description
Tuesday, April 19, 2022REGISTERED-PRINCIPAL REGISTER
Friday, March 18, 2022NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, March 17, 2022ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, March 7, 2022STATEMENT OF USE PROCESSING COMPLETE
Thursday, February 10, 2022USE AMENDMENT FILED
Monday, March 7, 2022CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, February 10, 2022TEAS STATEMENT OF USE RECEIVED
Tuesday, January 4, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, November 9, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 9, 2021PUBLISHED FOR OPPOSITION
Wednesday, October 20, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Saturday, October 2, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 1, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, October 1, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, October 1, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, September 22, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, September 22, 2021NON-FINAL ACTION E-MAILED
Wednesday, September 22, 2021NON-FINAL ACTION WRITTEN
Wednesday, September 22, 2021ASSIGNED TO EXAMINER
Saturday, May 29, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Wednesday, March 3, 2021NEW APPLICATION ENTERED IN TRAM