| Serial Number | 85071311 |
| Word Mark | THE DEFINING DIFFERENCE |
| Filing Date | Thursday, June 24, 2010 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Monday, March 18, 2024 |
| Registration Number | 4400476 |
| Registration Date | Tuesday, September 10, 2013 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, November 16, 2010 |
| Goods and Services | Educational services, namely, conducting workshops and seminars in the fields of personal improvement, Educational and entertainment services, namely, providing motivational speaking services in the field of personal improvement, On-line journals, namely, blogs in the field of personal improvement |
| Goods and Services | Audio and video recordings in the field of personal improvement |
| Goods and Services | Printed materials, namely, books, articles, and course materials in the field of personal improvement |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 29, 2010 |
| Primary Code | 009 |
| First Use Anywhere Date | Wednesday, July 11, 2012 |
| First Use In Commerce Date | Wednesday, July 11, 2012 |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 29, 2010 |
| Primary Code | 016 |
| First Use Anywhere Date | Saturday, June 15, 2013 |
| First Use In Commerce Date | Saturday, June 15, 2013 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 29, 2010 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, September 30, 2010 |
| First Use In Commerce Date | Thursday, September 30, 2010 |
| Party Name | ERTMAN FINANCIAL CORPORATION |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | MANHATTAN BEACH, US 90266 |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | Manhattan Beach, US 90266 |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | Manhattan Beach, US 90266 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Manhattan Beach, US 90266 |
| Event Date | Event Description |
| Wednesday, September 29, 2010 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, June 28, 2010 | NEW APPLICATION ENTERED |
| Tuesday, June 29, 2010 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, September 29, 2010 | ASSIGNED TO EXAMINER |
| Wednesday, October 13, 2010 | ASSIGNED TO LIE |
| Wednesday, October 13, 2010 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, November 16, 2010 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 16, 2010 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 11, 2011 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, July 8, 2011 | SOU TEAS EXTENSION RECEIVED |
| Friday, July 8, 2011 | SOU EXTENSION 1 FILED |
| Friday, July 8, 2011 | SOU EXTENSION 1 GRANTED |
| Tuesday, July 12, 2011 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, November 22, 2011 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, November 22, 2011 | SOU EXTENSION 2 FILED |
| Friday, December 2, 2011 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, December 2, 2011 | SOU EXTENSION 2 GRANTED |
| Saturday, December 3, 2011 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, July 10, 2012 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, July 10, 2012 | SOU EXTENSION 3 FILED |
| Friday, July 13, 2012 | SOU EXTENSION 3 GRANTED |
| Saturday, July 14, 2012 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, January 9, 2013 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, January 9, 2013 | SOU EXTENSION 4 FILED |
| Tuesday, January 15, 2013 | SOU EXTENSION 4 GRANTED |
| Wednesday, January 16, 2013 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, July 10, 2013 | TEAS STATEMENT OF USE RECEIVED |
| Wednesday, July 10, 2013 | USE AMENDMENT FILED |
| Friday, July 12, 2013 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, July 30, 2013 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, August 2, 2013 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Saturday, August 3, 2013 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, September 10, 2013 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, July 6, 2016 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, September 10, 2018 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, September 10, 2018 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, September 18, 2018 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, September 20, 2018 | INADVERTENTLY ISSUED OFFICE ACTION |
| Thursday, September 20, 2018 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Wednesday, October 31, 2018 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, October 31, 2018 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, September 10, 2022 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, September 11, 2023 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, September 13, 2023 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, March 1, 2024 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, March 18, 2024 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Monday, March 18, 2024 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, March 18, 2024 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |