| Serial Number | 77563502 |
| Word Mark | THE CODE |
| Filing Date | Friday, September 5, 2008 |
| Status | 606 - ABANDONED - NO STATEMENT OF USE FILED |
| Status Date | Monday, November 5, 2012 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 14, 2009 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a circle with multiple inner rings and triangle designs with the wording "VIII IV III II VI III III MELIORA COGITO AUT VIAM INVENIAM AUT FACIUM CREDE QUOD HABES, ET HABES ARTES AER IGNIS TERRA AQVA SBE SBE SBE" inside the circles and a human figure in the middle. Also inside the circles are astrological signs and symbols. The wording "THE CODE" is beneath the design portion of the mark. |
| Goods and Services | Personal concierge services for others comprising making requested personal arrangements and reservations at nightclubs, lounges, theatres, restaurants and movie theatres, running personal and business errands and providing customer specific information to meet individual needs all rendered in hotels, restaurants and nightclubs |
| Translation of Words in Mark | The English translation of the phrases in the mark is "VIII IV III II VI III III" are Roman Numerals which represent a numerical code; "MELIORA COGITO" means "I strive for the best"; "AUT VIAM INVENIAM AUT FACIUM" means "I'll either find a way or make one"; "CREDE QUOD HABES, ET HABES" means "Believe that you have it and you do"; "ARTES" means "skilled craft or art"; AQVA means "Water"; AER means "Air"; TERRA means "Earth"; IGNIS means "Fire". |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 9, 2008 |
| Primary Code | 045 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | SBEEG HOLDINGS LICENSING, LLC |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LOS ANGELES, CA 90048 |
| Party Name | SBE Entertainment Group LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90048 |
| Party Name | SBE Entertainment Group LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90048 |
| Event Date | Event Description |
| Monday, November 5, 2012 | ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED |
| Monday, November 5, 2012 | ABANDONMENT - NO USE STATEMENT FILED |
| Saturday, March 31, 2012 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, March 30, 2012 | EXTENSION 5 GRANTED |
| Wednesday, March 28, 2012 | EXTENSION 5 FILED |
| Wednesday, March 28, 2012 | TEAS EXTENSION RECEIVED |
| Thursday, October 6, 2011 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, October 5, 2011 | EXTENSION 4 GRANTED |
| Monday, October 3, 2011 | EXTENSION 4 FILED |
| Monday, October 3, 2011 | TEAS EXTENSION RECEIVED |
| Tuesday, April 12, 2011 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, April 11, 2011 | EXTENSION 3 GRANTED |
| Friday, April 1, 2011 | EXTENSION 3 FILED |
| Friday, April 1, 2011 | TEAS EXTENSION RECEIVED |
| Wednesday, February 16, 2011 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Saturday, October 23, 2010 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, October 22, 2010 | EXTENSION 2 GRANTED |
| Wednesday, October 6, 2010 | EXTENSION 2 FILED |
| Thursday, October 21, 2010 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, October 6, 2010 | TEAS EXTENSION RECEIVED |
| Tuesday, July 13, 2010 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, July 13, 2010 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, April 8, 2010 | NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED |
| Tuesday, April 6, 2010 | EXTENSION 1 GRANTED |
| Tuesday, April 6, 2010 | EXTENSION 1 FILED |
| Tuesday, April 6, 2010 | TEAS EXTENSION RECEIVED |
| Tuesday, October 6, 2009 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, September 9, 2009 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, September 9, 2009 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, July 14, 2009 | PUBLISHED FOR OPPOSITION |
| Wednesday, June 24, 2009 | NOTICE OF PUBLICATION |
| Tuesday, June 9, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, June 4, 2009 | ASSIGNED TO LIE |
| Wednesday, June 3, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 3, 2009 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, June 3, 2009 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, June 3, 2009 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, June 3, 2009 | EXAMINERS AMENDMENT -WRITTEN |
| Saturday, May 9, 2009 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, May 9, 2009 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, May 9, 2009 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, November 10, 2008 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, November 10, 2008 | NON-FINAL ACTION E-MAILED |
| Monday, November 10, 2008 | NON-FINAL ACTION WRITTEN |
| Friday, November 7, 2008 | ASSIGNED TO EXAMINER |
| Wednesday, September 10, 2008 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Tuesday, September 9, 2008 | NEW APPLICATION ENTERED IN TRAM |