THE CHOICE FOR BETTER Trademark
Trademark Overview
On Thursday, September 12, 2024, a trademark application was filed for THE CHOICE FOR BETTER with the United States Patent and Trademark Office. The USPTO has given the THE CHOICE FOR BETTER trademark a serial number of 98747146. The federal status of this trademark filing is REGISTERED as of Tuesday, June 17, 2025. This trademark is owned by EZ Commence Inc. The THE CHOICE FOR BETTER trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Fragrance for household purposes; Fragrances; Fragrances and perfumery; Fragrances for automobiles; Fragrances for personal use; Wipes impregnated with a cleaning preparation; Wipes impregnated with cleansing preparations for pets; Wipes impregnated with non-medicated dentifrices; Baby wipes impregnated with cleaning preparations; Disposable wipes impregnated with cleaning chemicals or compounds for industrial and commercial use; Disposable wipes impregnated with cleansing chemicals or compounds for personal hygiene and household use; Disposable wipes impregnated with cleansing compounds for use on the human body and pets; Pet fragrances; Pre-moistened cosmetic wipes; Room fragrances
General Information
| Serial Number | 98747146 |
| Word Mark | THE CHOICE FOR BETTER |
| Filing Date | Thursday, September 12, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 17, 2025 |
| Registration Number | 7832832 |
| Registration Date | Tuesday, June 17, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 29, 2025 |
Trademark Statements
| Goods and Services | Fragrance for household purposes; Fragrances; Fragrances and perfumery; Fragrances for automobiles; Fragrances for personal use; Wipes impregnated with a cleaning preparation; Wipes impregnated with cleansing preparations for pets; Wipes impregnated with non-medicated dentifrices; Baby wipes impregnated with cleaning preparations; Disposable wipes impregnated with cleaning chemicals or compounds for industrial and commercial use; Disposable wipes impregnated with cleansing chemicals or compounds for personal hygiene and household use; Disposable wipes impregnated with cleansing compounds for use on the human body and pets; Pet fragrances; Pre-moistened cosmetic wipes; Room fragrances |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 12, 2024 |
| Primary Code | 003 |
| First Use Anywhere Date | Thursday, September 17, 2020 |
| First Use In Commerce Date | Thursday, September 17, 2020 |
Trademark Owner History
| Party Name | EZ Commence Inc |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Deer Park, NY 11729 |
| Party Name | EZ Commence Inc |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Deer Park, NY 11729 |
| Party Name | EZ Commence Inc |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Deer Park, NY 11729 |
Trademark Events
| Event Date | Event Description |
| Thursday, September 12, 2024 | NEW APPLICATION ENTERED |
| Thursday, September 12, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, March 28, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 28, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, March 28, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 28, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, March 28, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, March 28, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, March 30, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 23, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 29, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 29, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 17, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 17, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Thursday, March 13, 2025 | ASSIGNED TO EXAMINER |
