Trademark Overview
On Sunday, February 1, 2026, a trademark application was filed for THE BRAND IDENTITY with the United States Patent and Trademark Office. The USPTO has given the THE BRAND IDENTITY trademark a serial number of 99627374. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Sunday, February 1, 2026. This trademark is owned by The Brand Identity FZC. The THE BRAND IDENTITY trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:
Providing electronic verification of on-line orders of digital content and generating electronic permission codes which then allow users to access said digital content; Providing customized on-line web pages and data feeds featuring user-defined information, which includes blog posts, new media content, other on-line content, and on-line web links to other websites; Platform as a service (PAAS) featuring computer software platforms for brand management, digital asset distribution, and creative workflow optimization; Hosting of blogs; Providing temporary use of online non-downloadable software for use in the creation and publication of journals and blogs; Electronic storage services for archiving electronic data; Providing temporary use of online non-downloadable computer software for digital asset management; Providing a web site featuring technology that enables users to search for content in the fields of graphic design and branding
On-line retail store services featuring graphic design assets and digital publications; Advertising, promotion, and marketing services in the nature of curated digital showcases and brand spotlights for design studios, independent creatives, and design-driven brands; Advertising, marketing, and promoting the goods and services of others via online publications, social media platforms, and digital newsletters; Providing advertising, marketing and promotional services, namely, development of advertising campaigns for the design, creative, and technology industries; Promotional sponsorship of design exhibitions, creative conferences, and brand identity awards; Recruitment and placement of personnel in the field of graphic design, branding, visual communication, and the creative industries; Personnel recruitment; Personnel recruitment services; Personnel placement and recruitment; Providing on-line interactive employment counseling and recruitment services; On-line wholesale and retail sto...
Information relating to entertainment and education provided on-line from a computer database or the internet; Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; Entertainment services in the nature of production of documentaries and editorial features in the fields of design and branding; Organizing cultural and arts events; Organization of entertainment exhibition events; Event management services being organising and conducting cultural events; Providing information in the field of current events via a website; On-line journals, namely, blogs featuring graphic design, brand identity, typography, and visual culture; Online publication of blogs
Downloadable typeface fonts; Downloadable graphic design templates; Downloadable image files containing graphic design assets, visual communication templates, and digital media content; Downloadable image files of digital animated designs of visual identities and graphic branding elements; Downloadable image files of digital non-animated designs of brand identity systems and graphic layouts; Downloadable image files of digital animated and non-animated designs of commercial graphic art and brand presentations; Downloadable templates for graphic design presentations and brand guidelines; Downloadable computer-aided design (CAD) software for graphic design and digital layout prototyping; Downloadable documents in the field of graphic design, typography, and brand strategy provided via a website; Downloadable computer software designed to be deployed on web servers for managing and displaying digital design portfolios; Downloadable electronic databases in the field of graphic design, bra...
