THE BETTER WAY Trademark
Trademark Overview
On Thursday, August 22, 1957, a trademark application was filed for THE BETTER WAY with the United States Patent and Trademark Office. The USPTO has given the THE BETTER WAY trademark a serial number of 72035996. The federal status of this trademark filing is EXPIRED as of Saturday, April 4, 2009. This trademark is owned by HEARST CORPORATION, THE. The THE BETTER WAY trademark is filed in the Paper & Printed Material Products category with the following description:
SECTION OF PERIODICAL PUBLICATION PUBLISHED MONTHLY
General Information
| Serial Number | 72035996 |
| Word Mark | THE BETTER WAY |
| Filing Date | Thursday, August 22, 1957 |
| Status | 900 - EXPIRED |
| Status Date | Saturday, April 4, 2009 |
| Registration Number | 0663833 |
| Registration Date | Tuesday, July 1, 1958 |
| Mark Drawing | 5W05 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | SECTION OF PERIODICAL PUBLICATION PUBLISHED MONTHLY |
Classification Information
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 038 |
| Class Status Code | 9 - Expired |
| Class Status Date | Saturday, April 4, 2009 |
| Primary Code | 038 |
| First Use Anywhere Date | Friday, August 31, 1956 |
| First Use In Commerce Date | Friday, August 31, 1956 |
Trademark Owner History
| Party Name | HEARST MAGAZINES PROPERTY, INC. |
| Party Type | 40 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | GREENWICH, CT 06830 |
| Party Name | HEARST CORPORATION, THE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY |
Trademark Events
| Event Date | Event Description |
| Saturday, April 4, 2009 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Thursday, October 16, 2008 | CASE FILE IN TICRS |
| Monday, April 15, 2002 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, August 27, 1998 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Friday, June 26, 1998 | REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8 |
| Saturday, July 1, 1978 | REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS) |
